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Cristiano Ronaldo visits Egypt via Green Screen

On Drama has been teasing us for the longest time about Football superstar Cristiano Ronaldo,

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Pfizer’s Strategy in the Egyptian Market: What Was and What Will Be

In 2021, the world-famous pharmaceutical company, Pfizer, announced its plans to cooperate with Egypt in

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10 Egyptian (Non-Fashionista) Influencers to watch in 2018

Debates and discussions are rife in the Egyptian social media community about the impact of

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Updated: Egypt’s administrative court bans Uber and Careem from operating in the country

Egypt's administrative court banned on Tuesday taxi-hailing services Uber and Careem from operating in the

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How Color Affects Buying Behavior

“What’s your favorite color” is often a question asked by friends, siblings, and significant others

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4 Ways to Stay Ahead in Retail 2019: incorporating online and offline

Rapid change and adaptability are retail today’s main buzzwords, words that must be heeded. The

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Roma Captain Francesco Totti Celebrates Goal by Taking a Selfie

The Roma legend Francesco Totti became the first player to celebrate a vital goal in a

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21 Articles

The Rise of Podcasts in the MENA Region: Potcast Productions Leading the Charge

Content and trends are always evolving. Many content creators try to think of new ways to make content or present

Chris Ayman By Chris Ayman 3 Min Read

Marketing Case Study: Ramadan 2024 – Misr Italia Properties’ Success with a Sequel Campaign

Many real estate developers start new projects and make new campaigns each year. The consumer’s priority is one of the

Chris Ayman By Chris Ayman 3 Min Read

ADIB-Egypt’s Ramadan Campaign: A Testament to Meaningful Engagement

As Ramadan graces us with its presence, bringing a time of reflection, community, and spiritual renewal, ADIB-Egypt has uniquely positioned

Malak ElKady By Malak ElKady 2 Min Read

How Marketers Can Spend the Perfect Vacation and Return Stronger and Mentally Refreshed

In today’s fast-paced marketing world, marketers face constant challenges and pressures. From crafting compelling campaigns to analyzing data, staying ahead

Think Marketing By Think Marketing 2 Min Read

Marketing with Heart: The Full Story of Mountain View’s Extra Mile for Happiness Campaign

Everyone tries his or her best to find or reach what they want. Taking the extra mile can help you

Chris Ayman By Chris Ayman 2 Min Read

Case Study: How EGBANK’s Oufa Became the Voice of Egyptian Youth and Transformed Financial Marketing

In the competitive landscape of financial services, EGBANK has set a new benchmark for engagement and creativity with its Ramadan

Chris Ayman By Chris Ayman 5 Min Read

Mountain View Goes The Extra Mile For Happiness This Ramadan: Cultivating Happiness In The Community

This Ramadan, Mountain View isn't just celebrating the holy month, they're going the extra mile to spread happiness within. Their

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