Brand Management

Latest Articles

Brand Management

Critical Mistakes To Avoid When Building A Brand

By Shadwa Hamza August 23, 2023

Brand Management

First-Mover: What It Is And How Being One Can Dominate The Market

By Shadwa Hamza August 22, 2023

Brand Management

Barbie’s Logo Evolution Or Strong Brand Visual Identity

By Shadwa Hamza July 24, 2023

Brand Management

How Mountain View Uses Creative Strategies to Sky Rocket Sales Numbers

By Salma Wahby February 27, 2023

Brand Management

Pfizer’s Strategy in the Egyptian Market: What Was and What Will Be

By Salma Wahby December 20, 2022

Brand Management

How Mountain View Exceeded All Expectations at COP27

By Salma Wahby December 1, 2022

Brand Management

Your Brand Identity Is More Than Just A Logo

By Think Marketing August 23, 2022

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SoTech Aims To Transform Out Of Home Advertising Through The Medical Field

By Think Marketing October 17, 2021

Orascom Development Holding And GFF Deserves an Oscar for Crisis Management

By Think Marketing November 22, 2021

Catching Your Consumers’ Ears: How Jingles in Advertisements Can Improve Ad Recall

By Think Marketing August 8, 2021

How Garnier Keeps Creating and Innovating for Green Beauty

By Think Marketing October 1, 2020

Rebranding your business? Here is what you need to know to rebrand successfully

By Think Marketing August 12, 2020

Juhayna turns employees into brand heroes for International Volunteer Day 2019

By Think Marketing December 22, 2019

Coca-Cola to acquire Costa for $5.1 Billion

By Think Marketing August 31, 2018

Juhayna steps in 2018 with bold yet humble campaign to support Baheya hospital

Juhayna steps in 2018 with bold yet humble campaign to support Baheya hospital

By Think Marketing January 8, 2018

Protecting brand reputation in the MENA, are you doing it right?

By Think Marketing October 19, 2017

How devoted is Cook Door in keeping consumers delighted?

By Think Marketing July 11, 2017

Vodafone tops the charts for Ramadan Ads Performance once again

Vodafone tops the charts for Ramadan 2017 digital performance, why?

By Think Marketing July 15, 2017

Think Marketing checks up on whether brands are learning from last year's Ramadan

Ramadan campaigns 2016 vs 2017

By Think Marketing June 16, 2017

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