Chris Ayman

I am a marketing graduate who is actually passionate about content creation and writing about things that I feel have an impact on people.
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58 Articles

A Decade of Creativity: How Creative Industry Summit Redefined the Future of Creativity in MENA

Creating an event that lasts a decade is not easy. Many events…

Chris Ayman By Chris Ayman

Stop Hiding, Start Banking: Alex Bank’s Campaign for Financial Security

Storing money at home is a common practice, Alex Bank has launched…

Chris Ayman By Chris Ayman

When Marketing Empowers: Essence Adverts Purpose Driven Ad Campaigns

It’s rare nowadays to find an agency that balances creativity with a…

Chris Ayman By Chris Ayman

Egypt’s Entrepreneur Awards 2024: Honoring the Rising Entrepreneurs Shaping the Future

Supporting and recognizing our country’s entrepreneurs is very important because it shows…

Chris Ayman By Chris Ayman

The PR Smith’s SOSTAC® Plan: A Comprehensive Guide to Strategic Planning

One of the most effective frameworks for strategic planning is PR Smith’s…

Chris Ayman By Chris Ayman

Al Ahly Sabbour’s SUMMER Project: Where 30 Years of Expertise Meets Evolving Strategies

In the ever-evolving real estate market, establishing a presence is just the…

Chris Ayman By Chris Ayman

10 Proven Steps to Create LinkedIn Content That Drives Engagement

Creating content for LinkedIn requires a strategic approach that resonates with your…

Chris Ayman By Chris Ayman

Booming from Boycott: The Rise of Local Brands in Egypt’s Soft Drinks Market

Competition between brands never ends and that is why new brands join…

Chris Ayman By Chris Ayman

The Impact of the October 7th Attacks on Israel’s Nation Branding

National branding is a complex, multifaceted concept that weaves together a country's…

Chris Ayman By Chris Ayman

Rethinking Real Estate: The Power of Humor in Hyde Park’s Seashore Campaign

New and trendy marketing tactics are important for a campaign’s success. It…

Chris Ayman By Chris Ayman

likea: How IKEA Bahrain Raises the Bar in Marketing Campaigns

The competition in campaign creativity does not end. Many brands do their…

Chris Ayman By Chris Ayman