It’s 2019, and the new year is finally upon us. There is a new batch of 365 days, 365+ opportunities and 365+ chances to end another year with a bigger bang and success rate.
Motivational quotes are a great way of starting the year with inspiration and excitement, but as marketers, we also have to keep in mind that motivational quotes work for our business lives as well. Quotes can help us revive, grow or renew our brands, as well as personal brands, to become their best versions.
So, start the new year with these 27 quotes to work by. Don’t forget to come back at the end of the year and tell us which quote helped you the most in 2019.
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“Good marketing makes the company look smart. Great marketing makes the customer feel smart.” – Joe Chernov
“We want consumers to say, ‘That’s a hell of a product’ instead of, ‘That’s a hell of an ad.'” – Leo Burnett
“Facts are irrelevant. What matters is what the consumer believes.” – Seth Godin
“What really decides consumers to buy or not to buy is the content of your advertising, not its form.” – David Ogilvy
“An ad is finished only when you no longer can find a single element to remove.” – Robert Fleege
“To swear off making mistakes is very easy. All you have to do is to swear off having ideas.” – Leo Burnett
“Pay yourself [and your life goals first], then pay bills and expenses with what’s left” – Rob Moore
“If it doesn’t sell, it isn’t creative.” – David Ogilvy
“Build it, and they will come” only works in the movies. Social Media is a “build it, nurture it, engage them and they may come and stay.” – Seth Godin
“Good content isn’t about good storytelling. It’s about telling a true story well.” – Ann Handley
“Content builds relationships. Relationships are built on trust. Trust drives revenue.” – Andrew Davis
“Don’t settle: Don’t finish crappy books. If you don’t like the menu, leave the restaurant. If you’re not on the right path, get off it.” – Chris Brogant
“A brand is no longer what we tell the consumer it is — it is what consumers tell each other it is.” – Scott Cook
“Sometimes the questions are complicated and the answers are simple.” – Dr. Seuss
“A business has to be evolving, it has to be fun, and it has to exercise your creative interests.” – Richard Branson
“Statistics suggest that when customers complain, business owners and managers ought to get excited about it. The complaining customer represents a huge opportunity for more business.” – Zig Ziglar
“It’s not the strongest of species who survive, nor the most intelligent, but the one most responsive to change.” – Charles Darwin
“Success is liking yourself, liking what you do and liking how you do it.” – Maya Angelou
“Just because you can measure everything doesn’t mean that you should.” – W. Edward Deming
“SEO is not something you do anymore. It’s what happens when you do everything else right.” – Chad Pollitt
“Content is king, but distribution is queen. And she wears the pants.” – Jonathan Perelman
“For those of you who think comedy won’t work for your brand, ask yourself: Will it work for your customers?” – Tim Washer
“Content is the reason search began in the first place.” – Lee Odden
