General Egypt presents easy steps to a Happy Marriage by Hesham Mansour
Egyptian marketers are gradually but surely breaking their industries advertising mold. We are noticing more brands are shedding their old skin and delivering fresh perspective, raising the bar to meet…
What marketers can learn from Nike “Pro Hijab Collection” for female Muslim athletes
Nike was the goddess of victory in Greek mythology, Nike as a brand just proved that it got strong believes in human diversity and cultural competence than some political leaders. Nike just introduced…
Publicist Inc. partners with Sony Mobile to provide public relations support
Sony Mobile Communications announced its partnership with Publicist Inc., which will be responsible for the company’s communications consultancy in the country. Publicist Inc. is now working closely with Sony Mobile…
Schneider Electric international student challenge: 7th Go Green in the City
Schneider Electric – the global specialist in energy management and automation, has just launched Go Green in the City for the seventh year running. This annual global challenge for business…
Uber announces partnership with Al Ahly SC to become official transportation provider
Al Ahly and Uber have signed today an unprecedented partnership which will enhance fans’ match day experiences and sports activities, and make Uber the official transportation partner of The Club…
7 Inspiring female characters in movies every communication professional should watch
When you are a women and you pursue your dreams, achieve them and strive for greatness. Then today is your day. We hold our heads high and stand tall. Overcoming…
Vodafone Power to Women!
Do you make sure that your brand’s core values are integrated in your marketing strategy? How frequent do you convey what your brand stands for? Vodafone Group and Vodafone Egypt…
Kick-off for the 8th edition of the Cannes Corporate Media & TV Awards
The Cannes Corporate Media & TV Awards annually honour the world’s finest corporate films, online media, documentaries and reports in Cannes, the legendary city of films. During an exquisite Gala…
Will Smith in Cairo to Explore Egypt’s Collateral Beauty
With nine of his family members, Hollywood superstar Will Smith, arrived in Cairo on Sunday 5/3/2017 coming from Morocco to visit tourist sites in Egypt. Early this morning Will Smith and…
Google Doodles celebrates Samia Gamal’s 93rd Birthday
On what would be her 93rd birthday, Google Doodles celebrate Samia Gamal, an Egyptian icon whose talents are admired as much today by aspiring dancers and film fans as they…
Etisalat Misr advert featuring Essam El Hadary, All English all the time!
Essam El Hadary or as Egyptians call him El Sad El-3ali (The High Dam) is regarded as one of the best African goalkeepers of all time. Egypt’s legendary goalkeeper keeps going, chasing…
Majid Al Futtaim Opens the doors of Mall of Egypt
Majid Al Futtaim, the leading shopping mall, communities, retail and leisure pioneer across the Middle East, Africa and Asia opens the doors of its eagerly-anticipated Mall of Egypt on Thursday,…