Amazon Prime Christmas 2016 Controversial Advert: Imam and priest push inter-faith friendship
Christmas is just around the corner, in less than 6 weeks. This is the time of year we wait and anticipate the good deeds and emotional, ads for humanity. The…
Adly Mansour, The Ex-President of Egypt to Lead a Donation Campaign for Abu El Reesh Children’s Hospital
Few weeks ago an initiative campaign was brought to light by the Ahly club and The National Egyptian team, football player “Waleed Soliman”, to raise money for a better Abu…
FP7/CAI Sprints to the Frontline of the MENA Effie Marathon
Every year, the region’s top advertising agencies and creativity hubs meet in a battle of innovation, dedication, effectiveness and real results; aka the coveted MENA Effie awards. Since its inauguration…
TECNO Mobile Campaign Approach: Inspired by Consumer Insights!
Smartphones addiction is real, we are constantly checking our news feed, playing a game or pretending to check it in awkward situations. Our mobiles are always there for us. According to data…
5 Lessons Every Entrepreneur Must Learn: Inspired by The Legend “Essam El Hadary”
Essam El-Hadary is one of Africa's most respected goalkeepers. El-Hadary fans have dubbed the ‘High Dam’ owing to his tremendous talent and amazing goalkeeping skills. Also Read ➤ 7 Entrepreneurship…
BMW Egypt celebrates Halloween with horror movie theme!
Egyptians have been celebrating Halloween in the past few years, and waiting feverishly for it to come like they wait for Eid Adha and Christmas and they are getting even…
TECNO Mobile Campaign: How Much Do We Depend on Our Smartphones?
People are spending more time on smartphones and streaming. It’s become a common sentiment among smartphone owners addicted to their social media notifications, productivity apps, texting platforms, and mobile games that…
Nielsen: Egypt Consumer Confidence Q3 2016 Posts Dramatic Decline
Consumer confidence levels in Egypt fell dramatically in the third quarter to a 10-year low, according to the latest consumer confidence report from Nielsen. The Nielsen Consumer Confidence Index recorded…
Egypt: A Chance for Change | Promotional Video by IMF
The International Monetary Fund approved a $12 billion loan for Egypt on Friday, in a move intended to support the economy of the Arab world’s most populous nation. Egypt won International…
Vote Online for Your Favorite Innovator to Become the Stars of Science Season 8 Winner
With four inspiring finalists left standing and the finale of Stars of Science Season 8 fast approaching, vast numbers of TV viewers across the region are voting online to help choose the…
Ericsson Reveals what 100 operators really think about 5G
Ericsson commissioned a detailed survey of 100 technology leaders from operators in North America, Europe, Asia Pacific, and Central and Latin America with the aim to learn more about operators’…
TECNO Mobile Launches new Phantom 6 flagship smartphones in Egypt which “You Can Depend On”.
Over the last decade, TECNO mobile has dominated the African mobile market to become one of the most successful mobile brands in the black continent. Controlling an average of 25.3%…