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Hesham Shata

Enthusiastic young man who is Passionate about the power of Digital Marketing and always hungry to grow my expertise. With excellent Digital Marketing, project management and relationship building. Non-traditional 24X7 Strategic Thinker | Analyzer | Informative | Ideas Igniter | e-Strategist.
  • how-egyptian-pound-floating-will-affect-the-digital-marketing-agencies

    How Egyptian Pound Floating Will Affect The Digital Marketing Agencies?

    In a surprise morning announcement, The National Bank of Egypt, announced on its website that the dollar could be bought for 13 Egyptian pounds and sold for 13.50 pounds each, a considerable change from its previous rate of around 8.88 Egyptian pounds to the dollar. The move is the latest...
  • Coca-Cola Ramadan 2015 Digital overtakes offline media

    Coca Cola Ramadan 2015: Digital overtakes offline media

    In a pre-announcement for the long awaited Coca-Cola Ramadan 2015 campaign, The soft drinks giant made big surprise by announcing that Ramadan campaign will be promoted on Social Media without airing on TV. If we took a deeper look on the decision you will love how Coke reacts to...
  • Why Social Media Managers should be happy for losing fans

    Why Social Media Managers should be happy for losing Facebook fans !

    Facebook announced that they will begin removing deactivated or inactive accounts from pages on 12 March. So you might see a small dip in the number of fans you have. This will only affect people with Facebook pages, not profile accounts. But I believe Social Media Managers should be...
  • Taken 3 Take LinkedIn Engagement To The Next Level

    "Taken 3" Take LinkedIn Engagement To Genius Level

    For marketers and professional communicators, using LinkedIn creatively for digital engagement is a challenge. The digital resume network has more than 310 million users worldwide and serves as hiring and networking tool. So, how digital marketing not human resources professionals would use it for engagement? The answer come from Liam...
  • 5-Egyptians-who-understands-digital-entertainment-to-keep-your-eye-on-in-2015

    5 Egyptians who understands digital entertainment to keep your eye on in 2015

    After South Korean pop sensation PSY breaks YouTube views counter with his iconic Gangnam Style recording 2,177,412,009 views on YouTube till now,It opened the door for for more challenges in the digital arena. YouTube said, “We never thought a video would be watched in numbers greater than a 32-bit integer (=2,147,483,647 views),...
  • Cairo Runners, Run Social Media Crisis Successfully

    Cairo Runners, Run Social Media Crisis Successfully

    In life, and in business, reputation is everything. Social media can both create and solve crises, and the incredibly fluid nature of social conversations requires brands to be on a constant state of readiness. Even a corporate PR director could create a crisis on Social Media just like how Justine Sacco...
  • rain-in-Cairo,-rain-on-social-media

    Cairo rains send positive vibes on Social Media

    We all want to know our audience more deeply so we can communicate with them better, As Psychoanalyst Donald Winnicott discovered that our first emotional action in life is to respond to our mother’s smile with a smile of our own. Obviously, joy and happiness feelings are into all...
  • Juan-Carlos-Garrido-win-more-than-Egypt-Super-Cup

    Juan Carlos Garrido win more than Egypt Super Cup

    After Egypt’s Super Cup between Egyptian Premier League champions Ahly and Cup title holders Zamalek on Sunday, Juan Carlos Garrido Fernández the new Spanish football manager of Egyptian Premier League Al Ahly seemed to gain more than his first title with AL Ahly. Recommended:  Ajax Amsterdam congratulate Mido on Twitter...
  • The-Left-Bank-Social-Media-Crisis

    PR statement is not enough to handle a Social Media Crisis

    The media is like The Hunger Games, everyone loves to watch brands scramble to recover a loss or celebrate a win ! The victim of this story is a well known brand and I guess most of this article readers have been there more than once…. Its the nice...
  • Interesting Facts on Telecom Egypt 160 Years Advertising Ramadan 2014

    Interesting Facts on Telecom Egypt 160 Years Advertising Ramadan 2014

    Its not a secret that you might have faced a trust issue/s with some of your audience and might have even neglected you Ads messages. Marketing agencies played a role in shaking the consumer trust in Ads by creating non-sense messages and taglines to make a product look like the...
  • Captain Magdy Abd EL Ghany world cup Italy 1990

    This Epic Facebook Status for 24 Years Old Goal !

    While Facebook decreasing the organic reach for fan pages, nothing can guarantee increasing your fan base growth rate except your content strategy. And as all the studies says that Social Media viral impact mostly comes when publishing funny, shocking or, nostalgic posts. This status make it more about logic. Back...
  • CIA launch official Twitter account using the intelligence way

    CIA launch official Twitter account using the intelligence way

    Of-course its not the first experience for CIA on Twitter as reported in 2011 that CIA actively monitoring 5 million tweets every day. The Central Intelligence Agency made headlines news after the agency launched its new Twitter account and The Central Intelligence Agency may well have the best social media editor...
  • Youm7-astonishing-Facebook-cover-photo

    Youm7 celebrate 5M fans with the most astonishing cover photo ever !

    While Social Media is considered a new science and it always open the doors for new creative approaches and new ideas, The famous Egyptian newspaper Youm7 took it to the extreme and tried to make a more customized local approach by using a Blue/Turquoise Bead and a hand with covered finger under...
  • Boshret kher go viral

    Boshret Kher go viral with global exposure

    The most famous song in Egypt now  Boshret Kher, extending upward on all Social Media in Egypt and Middle East with interest from Kuwait, Saudi Arabia and United Arab Emirates. While we can’t tell exactly how many versions been created on different Social Media Networks, it successfully made about 161,000 different versions on YouTube....
  • Ahmed Hemly Facebook fan page

    The Curious Case of Ahmed Helmy Fan Page

    We all know that no.1 priority of a digital marketer when thinking about building a brand digital identity is building a community of relevant customers and potential buyers. But! how much does it cost to build custom Facebook pages for business? According to a recent study by The Online Project (TOP), The average Facebook Fans Cost...