The Crisis Communications Playbook: What Every Leader Needs to Know
In today’s interconnected world, where news spreads quickly and reputations can be…
Ahmed El-Gendy: Leading the Modern Pentathlon and Breaking Records
Ahmed El-Gendy, the 24-year-old Egyptian athlete who shattered Olympic records in modern…
How Egyptian Pound Floating Will Affect The Digital Marketing Agencies?
In a surprise morning announcement, The National Bank of Egypt, announced on its…
Coca Cola Ramadan 2015: Digital overtakes offline media
In a pre-announcement for the long awaited Coca-Cola Ramadan 2015 campaign, The…
Why Social Media Managers should be happy for losing Facebook fans !
Facebook announced that they will begin removing deactivated or inactive accounts from…
"Taken 3" Take LinkedIn Engagement To Genius Level
For marketers and professional communicators, using LinkedIn creatively for digital engagement is…
5 Egyptians who understands digital entertainment to keep your eye on in 2015
After South Korean pop sensation PSY breaks YouTube views counter with his iconic…
Cairo Runners, Run Social Media Crisis Successfully
In life, and in business, reputation is everything. Social media can both…
Cairo rains send positive vibes on Social Media
We all want to know our audience more deeply so we can…
Juan Carlos Garrido win more than Egypt Super Cup
After Egypt's Super Cup between Egyptian Premier League champions Ahly and Cup title…
PR statement is not enough to handle a Social Media Crisis
The media is like The Hunger Games, everyone loves to watch brands…
This Epic Facebook Status for 24 Years Old Goal !
While Facebook decreasing the organic reach for fan pages, nothing can guarantee…