Hesham Shata

Non-traditional strategic thinker, analyzer and ideas igniter using digital marketing tactics and digital media analytics to guide premium brand’s digital businesses.
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61 Articles

Mostafa Hegazy Press Conference Effect From TV to Social Media

A new political star was born in Presidential press conference held in…

Hesham Shata By Hesham Shata

Why Facebook Turned Yellow?

An attempt of crowd sourcing to showing solidarity with Rabaa protesters, Muslim…

Hesham Shata By Hesham Shata

Ramadan Ads 2013 Beyond Marketing

A wise man once said: A business that makes nothing but money is…

Hesham Shata By Hesham Shata

Media Spox for Muslim Brotherhood Trending as Liar on Twitter

ith more than 20,000 tweets, Gehad Haddad was trending on twitter with…

Hesham Shata By Hesham Shata

7 Strategic Lessons Inspired by The Egyptian Army

Every time I am asked to recommend business or, marketing book, I…

Hesham Shata By Hesham Shata

How Marketing Approach Can Make a Coin Price From 0.14$ To 6.89$

A Brilliant marketing approach can be the critical factor for your success or,…

Hesham Shata By Hesham Shata

Israel relaunch 1967 War on Twitter [Analysis]

@IDF1967 is an official Israel Defense Forces account that is aimed at…

Hesham Shata By Hesham Shata

Ants Leading Social Media Attack on Brunch Time

Everytime I get to approach or, analyze a Social Media Crisis, I…

Hesham Shata By Hesham Shata

El Araby Group deal with Social Media Crisis by a PR Statement

A new brand join the club of  Egyptian brands have faced a…

Hesham Shata By Hesham Shata

Wake Up, This is NOT MARKETING!

Over the last month, I have noticed every time I hang out…

Hesham Shata By Hesham Shata

Do Egyptians Favorite Arabic ?

Although Arabic Language is one of few languages with more than 200…

Hesham Shata By Hesham Shata

Good luck with your video game !

A story about the founders of the social-networking website, Facebook was portrayed in…

Hesham Shata By Hesham Shata