Pharmaceutical Case Study: How Sanofi got 400% engagement rate
Establishing a pharmaceutical brand is hard enough with the over-saturated nature of…
Hyde Park Developments Launches Farida Osman new personal brand
Young Olympian swimmer Farida Osman is an upcoming public figure, in and…
Samsung and Apple caught deliberately slowing phones, penalized by Italy
For many years, and many generations of smartphones, brands have been accused…
Interbrand 2018: The top brands of the world announced in the newest report
Brand consultancy, Interbrand, has just released their latest annual report on the…
What marketers need to know about Esports in Egypt
Esports may seem like a new thing to many of our readers,…
Vodafone EG NOT to layoff hundreds in effort to reduce costs
Vodafone’s call centers have become almost a right of passage for most…
What you need to know about Egypt’s e-commerce summit [Interview]
With unprecedented smart phone growth, improved connectivity, greater demands of branded products…
Spotify prepares to launch in MENA
Anghami’s position as the region’s biggest music streaming platform is coming under…
Insights & Trends: How to grab the right attention for back to school
With most schools starting late-September, parents are slowly coming back from summer…
Careem to test affordable bus service in 4 Egyptian cities next September
Earlier this week, Bloomberg has reported that ride-hailing app Careem is planning…
The 5-step guide to becoming an irreplaceable asset in your workplace
Whether it is due to stiff competition, wanting a raise, aiming for…
Rejected marriage proposal or, Cadbury viral campaign?
It took few hrs for wedding proposal fail to be on fire on…