Tag: creativity

Unveiling Talabat’s Recipe for Brand Success with Karim Fouad, Head of Brand and Media

In this exclusive interview, we delve into the dynamic world of brand…

Creative Industry Summit’23: Leading the Way Out of the Creative Plateau

Earlier this week, we attended the Creative Industry Summit (CIS) Annual Festival 2023…

Creative Industry Summit 2023: A Festival To Celebrate Creativity and Innovation

It’s this time of the year when all creatives, marketers, agencies, and…

How To Create A Copy That Sells

Creating an advert or writing a copy is basically a selling method.…

12 Non-Egyptian Creative Commercials That Will Inspire Your Creativity

Did you know that as a copywriter/agency, you can create an advert…

Sustainability and Creativity: Merging Environmental Values with Innovative Marketing Approaches

Sustainability and creativity are two concepts that are often seen as being…

The Vital Role of Innovation in Business Survival

The days of complacency and sticking to the status quo are long…

Doritos: Are You Ready To Challenge A Dragon?

9 out of 10

We love creative adverts, once we see one we have to pause…

2022: The Golden Year for the Creative Industry Summit

Founded in 2014, The Creative Industry Summit (C-S) served as the MENA's…

A Creative Hiring Post: Here’s How To Creatively Look For Candidates

Every company has a challenge when they want to recruit new candidates,…

Creative Industry Summit’s 12th Edition: A Powerful Comeback

Another season of creativity is coming up in a few days and…