What can brand marketers do to build trust in the brands they manage? The answer is to fool the customers, Only one day every year when you are allowed to fool your customers and even make your customers laugh and love your brand more ! Its April Fools’ Day.
We shed the light on how famous brands used April Fools’ Day
Google Maps – treasure map feature//
Google – smell feature “nose”//
Sony – creates headphones for cats//
White House – makes announcement using Kid President//
Virgin – glass bottomed airplane //
BMW – PRAM 600
Nokia – develops a microwave//
YouTube – shutting down//
Nesquik – broccoli flavored milk//
U.S. Army – military cat program//
Bing – search for Google//
What do you think?
