Strategies
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What is Design Thinking? The right mindset for creative problem solving
Solving problems always consist of a bit of organizing, plenty of deep…
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Mid-Ramadan Real Estate Insights: Mountain View grabbed 70% of all sector digital engagement
Donia Samir Ghanem and Maged El Kedwany are enjoying themselves, along with…
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3 things we can learn from Publicis’s new cooperative platform, Marcel
Today’s world is fast-paced, ever changing, and constantly evolving, so why (as…
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Vezeeta’s choice; why tech businesses still need traditional media?
Everyone is a critic or an expert nowadays, everyone has an opinion…
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Mystery Marketing: How brands are implementing cryptic marketing strategies
Storytelling is one of the main marketing buzzwords to date. We’ve burned…
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Step into 2018 with a plan; 10 easy ways to improve your content marketing strategy
The year is coming to an end, the cold is starting to…
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Marakez surprises Zamalek residents
To celebrate the holy month of Ramadan, real estate developers Marakez and Tatweer…
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Sweden rents out entire country on Airbnb to encourage tourism
In an inspired and interesting move, the Swedish tourism board “Visit Sweden”…
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Lionel Messi: Welcome to Egypt and Goodbye Hepatitis C!
Lionel Messi ended the wait with the release of Tour n’ Cure…
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7 Egyptian Movies Every Marketer Should Watch
We grew up watching Egyptians movies on TV, before the rise of…
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Black Friday in Middle East: Imitation without Localization!
As Black Friday is just around the corner, and the stores are…
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Have you ever read about Apple’s core values?
Even great brands need to invest in meaning if they want to…
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