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5 Reasons to build friendly relationships outside of the workplace

As we work more than 30 hours a week, 8 hours a day, our lives become centered around the people…

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As we work more than 30 hours a week, 8 hours a day, our lives become centered around the people in our work space. Whether you are in an open office plan, or hiding in your own corner office, sometimes being at the office can be a lonely experience.

In a 2014 survey, Globoforce stated that 65% of people want to have memories and stories from their co-workers. 94% said that people stated they liked the feeling of being recognized at work from their peers.

And while there have been many pushes for companies to ensure their teams build relationships, in and outside the office, there are still many that simply want to keep the status quo.

It is important to look at the fact that we spend most of our fully adult life at work. Building relationships with the people you see the most, as many of us only see family and close friends rarely compared to our everyday co-workers, helps build the support system we need to feel happy.

So, why is it important to create meaningful relationships outside the office?


1- We need it

As human beings, we have a psychological need for a sense of social belonging.

This need comes from survival instincts, when staying in groups would help us survive long winters and predators. Now, the sense of belonging continues but it is now needed to keep us motivated and satisfied with our lives.

Even the most introverted person still needs a little bit of a friendly chat.

As mentioned earlier, we see our co-workers more than our closest friends and family. It only makes it natural that we would need to build relationships within our workplace to keep happy and satisfied.

Many studies have shown that relationships at the office have become as detrimental to job satisfaction as is salary and other circumstances.

Happy co-working relationships have been proven to improve so many aspects of a job, including increasing job satisfaction and loyalty.

“While having friends shouldn’t be the main reason why you love your job, it definitely makes the work day run a lot more smoothly when you have a workplace buddy.” – John Rampton, #3 on Top 50 Online Influencers in the World by Entrepreneur Magazine.


2- Building an encouraging environment

Co-workers who work well together, work harder together.

Allowing or encouraging friendly bonding between your employees, or between yourself and your co-workers, ensure positive office vibes.

The reason why the team building business has been booming lately is simply due to that understanding. Team-building activities, or even a casual hangout, can bring workers together for a better and stronger work flow and environment.

By building an encouraging, supportive and friendly atmosphere, you are guaranteeing a better workplace.

A better workplace, and feeling happy where you work, provides people will encouragement to work harder and better together.

“When people are financially invested, they want a return. When people are emotionally invested, they want to contribute.” Simon Sinek, motivational speaker and marketing consultant, author of Leaders Eat Last: Why Some Teams Pull Together and Others Don’t.


3- Easier communications and free-flow of ideas

Getting to know one another also leads to being at ease with your co-worker. Being comfortable enough to have a good laugh outside of work, also means it becomes comfortable to talk more freely at work.

One of the constant challenges that any company or organization has is their flow communication.

The flow of communication has always been a biting and serious issue to all companies, starting or established. One of the main ways to start building a stronger and free-flowing communications routine is through building relationships.

Not only that, but building relationships also produces a more comfortable feeling for many employees, making it easier for them to speak up with ideas and suggestions.

Talking and communicating outside of work helps create a better sense of comfort, as well as being able to talk more freely to one another. Being outside of work when building working relationships help in this matter.

So, get them out of the office for some casual relaxing, and avoid talking about work for a while.

“Team members should definitely hang out outside of work. It makes working together more enjoyable and helps co-workers stay motivated during crunch time. These types of relationships fuel open communication, a good work ethic, flexibility and a better understanding of each person’s roles and expectations. “

—Stephen Ufford, Trulioo.


4- Building ownership

As a CEO, or even a manager, creating a relationship with others in your company can lead to creating a feeling of ownership.

By making them feel like they are part of the company and not just an employee, through casual interactions and hangouts, you can inspire loyalty and motivate through inclusions.

Becoming familiar with managers and co-workers can have positive effects, such as it can encourage closer working relationships, as well as making them feel that they are a part of the company’s work and history.

Building ownership with employees make them more likely to enjoy working on projects that benefit the company. People are also more likely to share responsibility in different parts of the company, including projects that they aren’t assigned in.

Creating this feeling is much easier when outside of the office. Keeping it casual, fun and light can make the building of the relationship easier, as well as affirming that it isn’t simply a business thing.

All because they feel they are a part of history in the making, a part of the company, and not someone that simply works there.


5- Building value and self-worth

Money and perks can only do so much in keeping employees happy, motivated and hardworking.

While these are powerful motivations and incentives to start with, things such as in-job challenges and recognition from peers have been known to create more satisfaction in employees.

Outside office relationships can make them feel that they add value to the team and the company, enough that they would be invited to an outing by the company or CEO/manager.

It also feels as a sort of quiet recognition of their value and efforts, especially more when it is mentioned during the outing. These are some of the things that employees look for when really falling in love with a company.

“The simple act of paying positive attention to people has a great deal to do with productivity.” – Thomas J. Peters, American businessman and speaker.



Remember, there is a thin line between a great working relationship and getting too close.

Yes, there are times in which people meet their best friends, or even their forever partners, but remember that these are the exceptions to the rule.

Office drama from people getting too close, frustrations exploding and anger flaring are all things that will disrupt the delicate office balance you are hoping to build.

As someone who is of a higher level of management, this becomes doubly important. Remember to keep a thin line that keeps them from thinking you are their complete peer.

Sooner or later, you will have to make decisions that will not be enjoyed by others in your office, but it has to be done for the betterment of the company. Getting too close may make it feel more offensive for some of your employees, and may creating some friction within the office.

Create a relationship but stay consistent, you are a confidant but still holds the power on company/project decisions. Inconsistency is what can create the most friction, so always make sure to keep your line clear.


Do you think it is important to create relationships outside and inside of the office? Let us know your thoughts in the comments below.

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Want to be more productive? abandon big houses and go for studios!

Productivity, one of the hardest skills to master, not only because it requires self-discipline, but requires things and people around…

Productivity, one of the hardest skills to master, not only because it requires self-discipline, but requires things and people around us to obey the rules we set forth.

After reading thousands of articles and dozens of books about time management and productivity to discover the real ways to be more productive, we created a new approach that might help young professionals to live a practical yet productive lifestyle.

To do anything of value, to create anything, we must be productive to a degree, we should think about how to minimalize our surroundings and decrease the noice that consumes our energy, specifically our work and home.

But what if it’s not only our working space that needs a cleaning?

What if that big apartment or home is actually impeding your productivity? What if a smaller but more efficient place would boost your production?

And that is where studio apartments come in.

Why studio apartments?

A studio apartment, or an efficiency apartment, are small self-contained spaces that only contain one room and a separate bathroom.

These elegantly simple homes have been around for years, grabbing the attentions of both young and retired individuals or couples who are willing to enjoy the perks that the small space provides.

The large room will include a large space, which will count as both living and sleeping space, and a small kitchen area. These spaces are free to the mind’s creativity, allowing owners to find new ways to store items and separate rooms.

But, just how exactly can it help you with your productivity?


It’s Ergonomic

Less rooms mean less space for things to get away from you. Your laptop, that sketch, your notes and your drink will always be nearby.

This means you won’t be losing time getting up, searching and returning to your work to retrieve anything.

This will help in the long run with your productivity, according to Atlassian, we can spend around 2 hours a day trying to recover from distractions. One of the most common is to go and get something.

So, if you’re working at home, this will speed up your process.


It promotes Efficiency

We love clutter, and we love having our things all around us. Unfortunately, its not a luxury you can have in the smaller spaces of a studio apartment. Fortunately, it is going to bump up your efficiency levels up to 100.

Living in such a studio leads to having to really choose between things you love, and things you Really love. This forces you to choose exactly what goes together, how much space it will use and how much space you’ll have left.

This creates a fantastic practice in planning what to buy, what to use, what is important and necessary and how well do things fit together. This is great practice for productivity, in which prioritizing work and understanding what goes well with what is a needed skill.


It offers (Lean Living)

Living on luxurious yet sparse items and clutter will make you feel fantastic. There are less things to worry about when living lean, living with the minimum or most essential things.

With a studio apartment, you’ll be paying less utilities because there isn’t a lot of space that needs to be heated or cooled, it’s faster to clean and keep tidy, and you’ll be paying less rent. The entire thing is cost-efficient.

You’ll be thinking and worrying less about bills and coming to a messy home, and focusing more on finishing your workload to get home to an easy home life. Having less things to worry about always reduces stress and improves productivity.

It also asks that you focus on the essentials, keeping up with efficiency, and planning ahead to ensure maximum productivity because you always have the essentials, without the clutter to slow you down.


Finding the right one

Looking to make your home a part of your new productivity upgrade?

There aren’t a lot of companies that are selling studio apartments at the moment, but there are some fantastic ones at Taj City. They have just unveiled their new “Lake Park Studios,” complete with 60m2 studio apartments.

There is 0% down payment, and payment plans up to 10 years or 12% down payment and one year with no installments.

Taj City is well-known for their wide range of green views, so you always know your place will come with a view. Check out Taj City here.

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Entrepreneurship, Featured Stories, Knowledge Base, Recommended Stories

When and how to start outsourcing your business?

There is a reason why freelancing and outsourcing is becoming a popular trend with many international companies. With a tough…

There is a reason why freelancing and outsourcing is becoming a popular trend with many international companies. With a tough local and international economy, companies have to do what it takes to maintain a steady profit, and find ways to reduce costs.

Outsourcing is becoming a big trend in many industries, due to its many advantages and low costs.

For small and big businesses alike, there comes a time when a decision must be made. Do you build a new team or primary service, buy certain tools or do you outsource for a short time?

That is another way that outsourcing can help.


So, when should you start considering to outsource?

Do you procrastinate when faced with a particular task?

Is it a one-time task? Is it a primary service that your business offers, or something for a specific client or project?

Is it a once a month task? Such as Legal duties, or financial accounting?

Are you still saving up for an expansion? Could you afford an expansion for this task?

Is it a non-essential function of your business?

If you’ve answered all by one of those as yes, then that is when you should be outsourcing.

A definition for outsourcing is “the strategic use of outside resources to perform activities traditionally handled by internal staff and resources.”

The reason is simple, because it can be advantageous most of the time.

Your business is saving money, effort, time and energy, making it more efficient on that tasks that truly matter.


Why should a business outsource?

So, you know when you should be looking into it, or maybe you’re interested.

The thought still lingers in your mind, it might be a good idea but why should I?

There are many things that you can consider that could make outsourcing a great opportunity for your business.


1. Employee costs and non-productive hours

Office space, cafeteria benefits, hospital visits, insurance, and lunch breaks are things that cost the company profit per full-time employee.

These are also things you can save on when outsourcing.

These make a full-time employee more than twice as expensive as a short offer for a freelancer.


2. Efficiency

Freelancers and outsourcing give you a special opportunity, an opportunity to capture and use talented people that you may not have been able to afford otherwise.

Talented graphic designers, high-end lawyers, highly-organized accountants, and smart assistants can be found as freelancers, and at a lower-price than full-timers.

They tend to be more efficient as they have stricter deadlines than full-timers, and may be able to do the job better than you or any other current employee.


3. Frees up internal resources

Getting freelancers doesn’t only work as a way to do unrelated or menial tasks, they also function as a way to lift weight off of your shoulders.

Using a content marketing freelancer to prepare content calendars, or receiving content from freelance content creators, can help free up internal resources.

Freeing you and your employees up for other important tasks, tasks that they can handle more efficiently with less of a work load.


What are you waiting for?

As you can see, outsourcing could be a very beneficial strategy for you and your business.

It does come with its own issues, such as communication and delivery of work, but if you plan it right, it will help you and your business thrive.

So, what are you waiting for?

Have another reason why outsourcing won’t be a part of your business strategy? Let us know in the comments below.

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Samsung A8 social experiment proves that everyone is beautiful

What would you do if you were called beautiful? What would you do if someone stopped you in the street,…

What would you do if you were called beautiful? What would you do if someone stopped you in the street, with no indecency and just clear honesty, and told you that you were beautiful? How would you react?

Quite a few people have come out to test the question, and now smartphone manufacturer Samsung is joining their ranks.

With their new ad for their Samsung A8 and A8+, Samsung discoveries how everyday people react to a simple truth.

Everyone is beautiful.

The reactions were both sad and uplifting. When told the person behind the camera, filmmaker Shea Glover, was taking photos of what she saw as beautiful, these were some of the reactions.

“Okay, why did you invite me?”

“I don’t know how to take a picture like that.”

“I don’t know, I don’t get called that that often.”

“Usually I get called ugly or something, so that’s a first.”

The brand’s video mixes together both a loving and emotional ride of emotions, all in perfect clarity with their A8 phone.

Targeting Generation Z

Samsung is tapping into Generation Z’s craving for authenticity in a new, international ad campaign for Samsung Galaxy A8, created by the Cheil Worldwide Network.

At the heart of the campaign is the young director and social anthropologist Shea Glover, who appears on screen as well as sharing a co-director credit. In it, she takes her previous social experiment exploring self image to a global audience, making an emotional film showing what happens when a wide range of Gen Z strangers are told that they’re beautiful just as they appear.

Using the power of viral vidoes

The TV Commercial Ad titled Lets You Be You was done by Academy Films advertising agency for product: Samsung Galaxy A8 (brand: Samsung) in United Kingdom. It was released in the Jan 2018.

Viral videos, while not the most popular buzzword anymore, still have a power to gather people together under a single feeling or banner. Glover, whose shot to fame was a world famous viral video that sparked and inspired countless other touching videos, knows this very well.

Her original video, in which she went around her high school filming as she told people they were beautiful, has been watched over 17 million times on YouTube. Not to mention how much it was shared and talked about on other social media sites.


This sparked other projects such as Rotasiz Seyyah’s “You are so beautiful,” and Johanna Siring’s “Kiss of a stranger.”

Samsung understood the power of before and after shots, and of how emotional marketing can settle a brand into people’s hearts for a long time.

Using not only the idea but also the original videographer, Samsung was able to create an easily sharable, and possibly viral ad.

The Samsung ad was designed to serve as a demo of the phone’s ability to take “beautiful” photos in various lighting and weather conditions. It also allows the brand to embody itself as a caring and loving brand.

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Mohamed Salah… A Rising Egyptian Ambassador

Egypt’s former minister of communications and information technology, Hani Mahmoud, expressed his admiration to the Liverpool star Mohamed Salah, during…

Egypt’s former minister of communications and information technology, Hani Mahmoud, expressed his admiration to the Liverpool star Mohamed Salah, during the Narrative PR Summit 2017 which was organized by CC Plus PR Agency, claiming that the standout player has done to Egypt more than what a whole cabinet did.

A Dose of Inspiration ➤ 6 Insightful Key Lessons by The Aspiring Mohamed Salah

The Egyptian international player was in the top headlines worldwide after he scored both of Egypt’s goals in a home win over Republic of Congo, sending the country to this year’s World Cup in Russia and ending a near 30-year wait for Africa’s most successful team.

Egypt’s name has been mentioned in countless news reports applauding the Egyptian’s journey in Europe – from Swiss side Basel to Chelsea, Italy’s Fiorentina and Roma and more recently Liverpool, where he is having a wealth of success becoming the Premier League’s top scorer.

The Liverpool star, who has been voted BBC African Footballer of the Year for 2017, has gained a wide acclaim for his stellar performance with top European clubs and more recently due to reports about him being a transfer target for Real Madrid.

Some believe Salah is being excessively celebrated. But, isn’t it enough that Egypt’s image had been associated with the Pyramids, Sphinx and the 7000-year pharaonic civilization? Aren’t we today in real need of modern achievements to re-shape and establish a positive image of the country overseas?


While there are hundreds and thousands of success stories in different fields, it’s not every day that people manage to become immensely influential at local and global levels alike. Salah has continued to pull off one success after another, forcing media–a major tool for every brand name– to talk about him everywhere.

We may well need to create inspiring examples that can help promote a positive image of the country abroad, the likes of Salah and, previously, Olympic champion Mohamed Rashwan who won a silver medal in Judo at the Los Angeles Game in 1984.

Rashwan was on the verge of clinching a gold had he played on what he deemed was the weaker side of his Japanese opponent who had been favoring his right leg after an injury. Following that incident and after the Japanese heard about this benevolent act, the number of Japanese tourists visiting Egypt rose three-fold.

Egypt needs a role model who young people can look up to and follow—one who can enhance the country’s positive image across the world.

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