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Branding: The magic of visual identity

Denmark-based digital agency Inetdesign wanted to make a short branding video to use as an educational tool for clients and spread our love for branding. And what better way than an internal project with the very simple brief “show your vision of branding”?

A 1 minute simple but strong video about the importance of branding made with love from Denmark-based digital agency Inetdesign show how to use “design” as rendered in the fashion of Disney’s monochrome logo, “future” follows Facebook’s blocky minimalist model, and perhaps best of all, “loud and clear” glows against a starry background, like an affirmation from a Jedi knight setting off on some celestial crusade. (And there are many more to sample.)

Branding from inetdesign on Vimeo.

Graphics inspired by: KFC, Oreo, Samsung, Mastercard, Milka, Disney, Tommy Hilfiger, Virgin, Lego, Apple, Burger King, Coca-Cola, Heineken, Adidas, Ikea, Skype, Google, Mars, Facebook, Nutella, Ford, Carlsberg, Star Wars. All product and company names or likenesses are trademarks™ or registered® trademarks of their respective holders. Use of them does not imply any affiliation with or endorsement by them

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