Social media became an essential part of our everyday life and it slowly turned from something for entertainment to something that provides jobs. Over the years, social media became a standalone sector that even participates in economic growth.
The sector provided many jobs and some people who didn’t know where their passion lies, found it in this field. In fact, many people shifted their careers and started all over again in social media; it actually became one of the most wanted fields for people to work in.
So, since most people now want to work in social media, we will tell you what to know and do before making this decision.
It Requires Certain Skills and Talents
Every job needs skills, and so does social media, but it also requires certain skills.
To work in social media, you have to have excellent communication skills because some positions require daily communication with different people. Also, you will need flexibility because some workplaces ask their employees to work on weekends.
Creativity is also one of the skills, you don’t have to be fully creative, but you at least have to know how to think outside the box! One of the skills you also should have is patience; your position might revolve around handling clients directly so you will need to be patient while dealing with them. Also, put in mind that you can work on a task multiple times due to receiving amends.
These are only some of the skills, there are many more, which includes research. You have to have this skill because most of the time you will searching the internet for problems’ solutions or to just learn.
Which Role Will Be Your Perfect Fit?
Ask yourself that question when you decide you want to work in social media.
This field has many roles; you have to do research on which one is suitable for you because you can’t randomly pick one. You have to learn about the roles, what do they serve, the skills they require, and if your personal skills can help you in this position.
After gathering all the information regarding the positions in this field, ask yourself which one is the best for you. If you don’t know the answer then the next point will help you.
Look For Courses
The next thing to do that can help you know more about social media is a marketing and social media course.
These courses will be the foundation of your knowledge about both fields. You have to know about marketing since it is what social media depends on. Courses will give you an introduction to some of the positions in the field and you will also be doing tasks related to them.
This will help you recognize which one can be the perfect fit for you.
Do You Want to Work in Social Media or Advertising?
You have to know that both are different and not all agencies specialize in advertising.
When we say advertising, we mean TV advertising; not all social media agencies create TV Ads. There are agencies that do both, and there are agencies that specialize in social media only. Although both are different, you can still find a job that fits your skills.
What you have to know is that in social media, you write social media content, and your work will revolve around the brand’s social media pages, but in advertising agencies, work revolves around coming up with ideas and writing scripts for adverts.
Before Your Start or Shift Your Career, Seek Experts
Talk to someone who works in this field and gather as much info as you can.
Experts will tell you the pros and cons of working in social media, they can even help you identify if you fit in social media or advertising. Talking to someone who works in the field you want will provide you with all the hidden secrets of each position.
Remember, every job has its own challenges and difficulties, so make sure you’re making the right decision.