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Etisalat and McDonald's become friends

Etisalat and McDonald's become friends

Hesham Shata
By Hesham Shata
Published: January 7, 2014
News & Trends
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1 Min Read
Etisalat and McDonald's become friends
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A new marketing bundle to benefit Etisalat customers from McDonald’s Egypt explains the unexpected post by Etisalat Misr (community) on Facebook asking about McDonald’s logo. The weird post by Etisalat Misr received a massive criticism however, the Social Media experts did not let it pass smoothly and wondered about the secret behind this post which turned to be a teaser !

The marketing teaser was recognized as weak and failed to communicate the message or get fans attention for the pre-announcement to grab customers attention for something as interesting or important.

 

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Post by Etisalat Misr (community).

 

Even though the advert claims that Etisalat creating a very impressive ideas but seems a stronger digital communication tune should have been developed to reflect the [impressive ideas] concept !

 




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ByHesham Shata
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Non-traditional strategic thinker, analyzer and ideas igniter using digital marketing tactics and digital media analytics to guide premium brand’s digital businesses.
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