Robusta returns with its 2nd installment of the extremely popular Ecommerce Summit tomorrow with brand new content and features.
Last year’s Ecommerce Summit was the first of its kind in the country, it also clearly showed just how much demand there is for information and discussion on Ecommerce in the MENA region. The massive buzz for the event was unprecedented as halls became overfilled with excited attendees.
“Following the unparalleled success of last year’s edition, the summit is raising the bar this year; especially in light of the e-commerce sector’s rapid development, the emergence of promising investment opportunities and the government’s efforts in regulating the market to support the digital economy,” commented robusta’s Managing Director, Hussein Mohieldin, on a statement.
What led to the Ecommerce Summit? Check out our interview with Mohieldin last year➤ What you need to know about Egypt’s e-commerce summit
Ecommerce Summit promises to learn from last year’s event to bring an even bigger one this year, featuring new panel discussions and introducing a “Town Hall” and masterclasses.
The Place To Discuss Ecommerce in MENA/Egypt
The very first Ecommerce Summit was jampacked with both people and interesting content, and demand was high for more knowledge on the ecommerce sector in Egypt. A 2nd edition would have been too much to pass up for Robusta, the company behind it.
Robusta is a tech agency that provides web design, E-Commerce, and mobile and web app design services.
Similar to last year, Ecommerce Summit 2019 will include 3 tracks and an awards ceremony but will also add a “Town Hall” area/format where people will discuss E-Transactions and debate how it affects the country/or can be implemented better, they will also introduce 3 master classes.
The day will start with the Town Hall discussion, a large open discussion where “local and regional officials to hear the community’s views on public issues”.
According to the summit,
“Recognizing the importance of public – private policy dialogues for effective development and implementation of ICT legislation, Egypt’s E-Commerce Summit will dedicate its opening session to a first of its kind TOWN HALL meeting with top decision makers to share perspectives on how the upcoming E-Transactions Law would further empower Egypt’s E-Commerce sector.”
The main 3 tracks are Market and Strategy, Payment and Logistics, and the Customer Experience Tracks. The different types of sessions will be regular talks and panels as well as a “Fireside Chat,” “a structured conversation between a moderator and a guest”.
Check out the agenda here.
The Ecommerce Awards
The 2nd edition of the ECommerce Awards will be held to celebrate the achievements of local or regional retailers, agencies, marketplaces & service providers.
The awards will be a platform to build awareness to new startups and the evolution or achievements of more established startups. Companies from across 20+ industries submitted to the awards to win one of the 9 categories (categories not announced).
Last year’s award winners were B.TECH for the Growth Award, Mountain View for the Innovation Award, Cultark for the Digital Agency Award, and Nestlé for the FMCG Award, Mondelēz for the Go-To-Market Strategy Award, Azza Fahmy for the Fashion & Lifestyle Award, R2S for the Rising Star Award, A15 for the Ecosystem Booster Award, Bosta for the Startup Award and Edfa3ly for the Cross Border Award.
The award will take place at the end of the summit.