nation branding Archives | Think Marketing

Christine Salzmann August 20, 2019

People To People: Egypt’s Tourism Campaign Beyond The Pharaohs’ Landmarks

Last week, the Ministry of Tourism of Egypt and international travel brand and agency Beautiful Destinations launched the country’s newest…

Lamia Kamel March 7, 2019

As a person who swears by nation branding as an indispensable element for any country to move forward and the…

Think Marketing December 4, 2018

As the year’s ending ceremonies begin, and people start to prepare for the up-coming year, resolutions for the new year…

Think Marketing October 27, 2018

The country continues to push through as a fresh batch of news hits the airwaves, both good and bad. Egypt’s…

Lamia Kamel August 25, 2017

In one of his movies, Jack Nickolson, or the character he plays wholeheartedly admits that to do business in Egypt…