By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
Think MarketingThink MarketingThink Marketing
  • Campaigns
  • Inspiration
  • Management
  • AI
  • More
    • Digital
    • Branding
    • Marketing
    • Creativity
    • Case Studies
    • Productivity
    • Entrepreneurship
    • News & Trends
    • Interviews
    • Events
    • Opinions
    • Economics
  • Ramadan Ads 🌙 ✨
  • Bookmarks
  • Free Palestine 🇵🇸
Reading: Top 5 Most-Watched Ads in MENA – October 2013
Share
Sign In
Notification Show More
Font ResizerAa
Think MarketingThink Marketing
Font ResizerAa
Search
  • Campaigns
  • Inspiration
  • Management
  • AI
  • More
    • Digital
    • Branding
    • Marketing
    • Creativity
    • Case Studies
    • Productivity
    • Entrepreneurship
    • News & Trends
    • Interviews
    • Events
    • Opinions
    • Economics
  • Ramadan Ads 🌙 ✨
  • Bookmarks
  • Free Palestine 🇵🇸
Have an existing account? Sign In
Follow US
© 2022 Foxiz News Network. Ruby Design Company. All Rights Reserved.

Top 5 Most-Watched Ads in MENA – October 2013

Think Marketing
By Think Marketing Published November 24, 2013 Reports Social Media
Share
1 Min Read
SHARE

[dropcap style=”2″ color=”#f50a0a” text=”W”]ith the explosive growth of YouTube around the globe, it has become a powerful medium for brands to bring original and engaging campaigns to life reaching global audiences, including right here in MENA. At Google we like to recognise and celebrate this creativity as well as share the success and best practices through the Youtube Ads Leaderboard. The Leaderboard is a list of the top 5 most popular video ads in the Middle East and North Africa each month.

The ranking is determined using some of YouTube’s strongest signals of viewer choice – the number of views within the country, whether viewers choose to skip or drop out (view rate), and the percentage of organic versus paid views.

The Rundown:

In its inaugural month, we are seeing telecom players from Egypt, UAE and KSA take three of the top five spots on the leaderboard.  The STC “afwan ra2ed” ad showcases the versatility of YouTube in creating longer format ads with compelling storytelling, while the Vodafone Magdy Abdel Ghani ad shows the power of celebrity and humor in driving viral views.  The seasonal message by Du celebrating Eid Al Adha in their creative contributed to its strong performance during October.

The Results:

 

- Advertisement -

STC – Saudi Arabia

Creative Agency: Bridges Marketing Communication Solutions

 

Vodafone Egypt

Creative Agency: Tarek Nour

 

Du- UAE

Creative Agency:  Leo Burnett

 

Cofique

Creative Agency:  N/A

 

PlayStationAccess – Global

Creative Agency:  Drum

 




Share This Article
Facebook Twitter Whatsapp Whatsapp LinkedIn Email Copy Link Print
Share
By Think Marketing
Follow:
Knowledge Hub Specialized in Publishing Insights and Analytics Developed for Digital Marketing, Public Relations and Communications Experts.
- Advertisement -

Latest >

CIB’s Swype Card Case Study: Multi-Generational Marketing with a ’90s Flavor
2 Min Read
Gen Z Work Ethics: A Clash of Generations or a Change in Perspective?
3 Min Read
International Chocolate Day: The Best Chocolate Campaigns to Ever Exist
2 Min Read
How Knorr’s Unbranded KBM Truck Cooked Up the Perfect Marketing Surprise
2 Min Read
Why Competence Beats Chemistry: A Smarter Approach to Hiring
2 Min Read

Featured Stories >

RiseUp 2025: Egypt’s Grand Platform for Innovation Returns to the Grand Egyptian Museum
2 Min Read
Grand Egyptian Museum Launches GEM Talks: Where History Meets Innovation
2 Min Read
confusion concept
When Ads Miss the Mark: The Most Confusing Campaigns in Egypt, 2024
3 Min Read
eSIM Launches in Egypt: Say Hello to Seamless Connectivity
2 Min Read
Cooking Up Dreams: The Million Pound Menu Wave in Egypt
2 Min Read
Follow US
© 2012- 2023 Think Marketing Magazine. MADE WITH ♡ IN CAIRO. All Rights Reserved.
  • About
  • Contribute
  • Advertise
  • Contact Us
Welcome Back!

Sign in to your account

Lost your password?