How Steve Jobs responded to Dell CEO when he said: Apple should shut down

Rare footage showing a masterful and vengeful Steve Jobs resurfaced last week. Following Michael Dell’s recent comment where he stated he’d Shut down Apple and give the money back to the shareholders, Steve Jobs went all-in on Dell.

The clip is from 1997, and it shows Jobs responding to Michael Dell who said, Apple should shut down the company and return money to shareholders. Jobs says he thought that was “rude.” And then, he says, “We’re coming after you buddy.”

It’s a good reminder that Apple was an underdog that need to fight for its life back then:

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