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Roll up your sleeves and get ready, Egypt! 2025 is bringing a creative showdown like no other. The Narrative PR Summit, known as the trendsetter behind Egypt’s nation branding movement, is rolling out The Storyteller “Rawy” Award. This is an electrifying competition designed to uncover and empower the country’s brightest young content creators. This isn’t your average contest.
As a matter of fact it is a full-blown celebration of artistic innovation that could lead you to win 70K EGPs! One that gives emerging talents the chance to shape how Egypt’s modern image is displayed and shown to the world. So what exactly are the terms and conditions of this contest? Additionally, what is THE award? Money? Fame? Both? Let’s uncover it all together.
An Award Built to Encourage Young Innovators
If you’re a filmmaker, content creator, photographer, or digital artist itching to share your vision, this is your time to shine. The Storyteller “Rawy” Award is all about discovering and amplifying fresh, authentic perspectives. Ones that will bring value to the current market. Additionally, one that celebrates Egypt’s dynamic and current contemporary energy through creative storytelling. The competition breaks down into five unique categories, each spotlighting a different type of talent, yes all are included, because diversity is key in Egypt:
- Best Feature Film Award: Got a powerful story to tell? Create a short documentary (of five minutes max) that captures your audience’s attention through a meaningful narrative.
- Creative Digital Content Award: Quick, punchy, and engaging; this one’s for the neat yet snappy content creators. You create content that is under-1-minute and designed to leave an impact on digital platforms.
- Visual Arts and Multimedia Award: This is when art meets technology. This category recognizes boundary-pushing work of art that blends creativity with digital innovation.
- Camera-Based Reportage Award: Love talking to the camera? This one’s for impactful, direct-to-camera pieces that deliver big ideas in a straightforward and engaging way.
- Photographic Storytelling Award: You know the saying “A picture’s worth a thousand words?” Ever thought “what about a series of them?” That’s the whole point. This category honors visually captivating photo series that weave an interesting story.
It doesn’t matter whether you’re behind the lens or in front of it, this competition is a chance to show the world your take on Egypt’s ever-evolving image. That is, with originality and flair at the forefront. Cherry on top? AI tools are fair game, you can use their assistance but only as long as they’re used creatively and thoughtfully (no cutting corners here!).
An Impressive All-Star Jury to Assess Your Work
No pressure, intimidation, or even that big feeling of being overwhelmed as giants assess your work. However, your work will be judged by some of Egypt’s most influential creative minds. And let’s just say that they are not here to mess around. Leading the charge is Tarek Nour, one of the biggest names in Egyptian and Middle Eastern media and advertising. Alongside him is a powerhouse lineup of industry heavyweights from film, digital media, PR, and creative content. The list includes:
- Tarek El Ganainy: Founder of TVision Media Production
- Lamia Kamel: Founder of Narrative PR Summit & Managing Director of CC Plus and Flair Magazine
- Amy Mowafi: Founder of Mo4 Network
- Ahmed Ebeid: Founder and Managing Director of RMC Worldwide
- Ahmed Wahba: Acclaimed cinema director
- Kareem Abou Gamrah: Founder and CEO of Peace Cake
This impressive all-star team is one that ranges from different generations and specialties. They simply make sure that every piece gets the well-rounded and extremely professional spotlight it deserves.
Mark Your 2025 Calendars!
Here’s the timeline you don’t want to miss:
- April 1, 2025: Finalists (three from each category) will be revealed.
- April 7-9, 2025: Winners will be announced and celebrated at the ninth edition of the Narrative PR Summit, set against the stunning backdrop of Egypt’s Red Sea governorate.
The event promises to be more than just an award show. This award show will be an immersive experience that features top ministers, private sector leaders, and global industry experts. It’s where big ideas (with limited chance of growing) meet even bigger opportunities that will help them soar higher than ever before.
To Wrap Things Up!
The Storyteller “Rawy” Award isn’t just about recognizing talent. It’s about redefining Egypt’s global narrative. It is about unlocking doors for a new generation of creators that will help them shape how Egypt is perceived and known by the world. That is through the power of storytelling and through one story at a time. It doesn’t matter if you’re a filmmaker, a digital creator, a visual artist, or a storyteller with a camera. This is simply the moment that you should seize and hold to in order to shine and be recognized. Stage is set, the spotlight’s waiting, now let the world see Egypt through your eyes and become Egypt’s next great storyteller.