social media crisis management
- Social Media
Vodafone Egypt might be using Social Media heavily for Consumer Insights
A new advertisement by Vodafone Egypt titles [After 23 Years of Maghdy Abdel Ghany Goal] launched on 9th of October…
Read More » - Engagement Strategy
Would you give your Facebook password to attend Amr Diab party at Emirates Heights?
On Social Media is area for implementing creative ideas and the more you can develop a solution that mix real world…
Read More » - CAMPAIGNS
How Social Media Is Being Used To Amplify TV Advertising
[dropcap style=”2″ color=”#f50a0a” text=”A”] new research published in Business Insider has shown that TV-watching and social media usage isn’t mutually…
Read More » - Branding
7 Strategic Lessons Inspired by The Egyptian Army
Every time I am asked to recommend business or, marketing book, I always say, read “The Art of War.” As…
Read More » - Brand Management
Ants Leading Social Media Attack on Brunch Time
Everytime I get to approach or, analyze a Social Media Crisis, I always enjoy it more when I have abandon…
Read More » - Case Study
El Araby Group deal with Social Media Crisis by a PR Statement
A new brand join the club of Egyptian brands have faced a Social Media Crisis in Egypt, After Mobinil, Vodafone, Chipsy, …
Read More » - CAMPAIGNS
Mountain Dew Racist TV Commercial 2013 Pulled
Soft drink giant PepsiCo says it is pulling a highly controversial commercial for Mountain Dew — depicting five African-American men…
Read More » - Brand Management
How to play online game with your competitor ? [Oreo Vs. KitKat]
Every Marketer dream while allocating budgets to Social Media or Digital Marketing activities is to create his brand’s fan base…
Read More » - Branding
Why SWOT analysis become SWOC analysis?
A plan of action or policy designed to achieve a major or overall aim is what formulate your strategy wether in…
Read More » - Digital marketing
PayPal Officially in Egypt
[dropcap style=”2″ color=”#f50a0a” text=”W”]ith 100 Million Arab users online, PayPal is expanding in the region and become available in Egypt…
Read More » - Brand Management
10 Simple Rules For a Leader Brand
[dropcap style=”2″ color=”#f50a0a” text=”B”]randing is an ongoing process that cannot be produced in an afternoon of decisions regarding your logo,…
Read More » - Brand Management
Don't Discount
[dropcap style=”2″ color=”#f50a0a” text=”E”]mphasize the virtues of your product or service, rather than the price. It will keep your competitors…
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