Big Chips & Yasmine Abdel Aziz’s Campaign Takes a Bite Out of the Competition
Since the rise of the boycott, many local brands have made their…
Booming from Boycott: The Rise of Local Brands in Egypt’s Soft Drinks Market
Competition between brands never ends and that is why new brands join…
Empowering Egyptian Businesses: Ebank’s 40-Year Legacy
Many people want to start their own business but face many problems…
Innovation, Inclusion, Inspiration: NBE’s Triple-I Strategy to Boost Egypt’s Local Manufacturing
Supporting your country’s local manufacturing can take the economy to a whole…
6 Marketing Trends That Are Expected To Dominate 2024
As 2024 is only a few days away, we can’t help but…
Why Supporting Local Fashion Brands Could Shape A Brighter Economy
Many Egyptian brands have been on the rise ever since they started…
Sectors And Industries In Egypt That Need More Marketing
Marketing is an essential part of every business and industry, but unfortunately,…