Egypt Marketing Research

Brand Management

Think MarketingMay 25, 2013

Top 10 Most Socially Devoted Brands on Facebook [Q1 2013]

[dropcap style=”2″ color=”#f50a0a” text=”O”]ur Strategic Partner Socialbakers released its “Socially Devoted Brand Survey” looking at companies’ responsiveness to consumers on facebook.…
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Digital marketing

Sara ShabanaMay 24, 2013

Online Audience Measurement MENA

Research Market leader Ipsos has released its 2012 ‘Online Audience Measurement’ study which is conducted to track Internet consumption habits…
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News & Trends

ThinkMay 23, 2013

KarTag to share a car or a ride in Egypt.

[dropcap style=”2″ color=”#f50a0a” text=”T”]here are over 22 million cars – and counting – in Egypt and on average only 20%…
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Digital marketing

ThinkMay 20, 2013

April 2013 Social Media Report [Facebook Pages in Egypt]

[dropcap style=”2″ color=”#f50a0a” text=”C”]urious about what has happened on Social Media in April? Our strategic partner ; Socialbackers shared with us the new Local…
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Digital marketing

Hesham ShataMay 11, 2013

Do Egyptians Favorite Arabic ?

Although Arabic Language is one of few languages with more than 200 Million native speakers, There is indeed a disparity…
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Reports

Think MarketingApril 28, 2013

ITIDA Reveal Annual Impact Report 2013

The Information Technology Industry Development Agency (ITIDA) is proud to avail its first annual report, “Impact Review 2013”. This report sheds…
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News & Trends

Nadine Abou El AttaApril 26, 2013

3 Intangible Tactics for Successful Retailers

When it comes to retail, everyone agrees on one fact, one purpose for a skillful retailer “the experience”. True retail…
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Case Study

Think MarketingApril 25, 2013

How People in the Middle East Actually Use Social Media

[dropcap style=”2″ color=”#f50a0a” text=”S”] ince the suicide of an underfoot fruit vendor in Tunisia, the Arab world has generated some…
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Interviews

Think MarketingJanuary 19, 2013

Ram Mohan – Managing Director, Nielsen Egypt [Interview]

Hi Ram , we have the pleasure to interview you today and discuss your professional point of view in marketing…
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Brand Management

Think MarketingNovember 15, 2012

First Egyptian Case Study in Phillip Kotler's Book

Phillip Kotler’s chosen Bee case study to be a case study in the next Marketing Management Edition! The Distinguished Professor of International Marketing…
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Marketing

Think MarketingOctober 29, 2012

Egyptians Trust in Advertising [2012 Report]

Ninety-two percent of consumers around the world say they trust earned media, such as word-of-mouth and recommendations from friends and…
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