Amazon Prime Day: Crisis calmed with cute dogs after website crash
Yesterday was the start of online retail giant Amazon’s annual Prime Day,…
Dodging the crisis bullet: “Let’s Talk” conference is coming to Cairo next November
These days, Digital PR is a solid feature and practice that any…
Uber Egypt, The Customer Always Comes First? Wrong!
The classic reputation management quote states that: It takes 20 years to…
Abla Fahita under attack
In Social Media there's no perfect formula for digital engagement and the open…
When a corporate PR director creates a Twitter crisis!
After her offensive tweet about AIDS and race went viral while she…
Leading Fast Roads: Marketing Strategy Execution
Why does the dream of the fast racing car crashes when the…
What Advertising is NOT !
gyptian Creative Directors, they wake up in the morning to start their daily…
Vodafone Egypt might be using Social Media heavily for Consumer Insights
A new advertisement by Vodafone Egypt titles launched on 9th of October…
Would you give your Facebook password to attend Amr Diab party at Emirates Heights?
On Social Media is area for implementing creative ideas and the more you…
Ants Leading Social Media Attack on Brunch Time
Everytime I get to approach or, analyze a Social Media Crisis, I…
In 2013, Gamify to Win, Not to Fail
In 2012, Garter, the tech research giant, predicted that more than 70%…
Oreo Vs. KitKat: How to play the digital marketing game with your competitor?
Every Marketer dream while allocating budgets to Social Media or Digital Marketing…