Tag: Branding

Emotional Marketing

Emotional Marketing, does this lexicon ring a bell to you? Is your…

Good luck with your video game !

A story about the founders of the social-networking website, Facebook was portrayed in…

Funny or Creepy?… Taking Consumer Studies to a Whole New Level

As a marketer, I fell in love with the idea of combining…

Instagram Reveals New Logo

esigner Mackey Saturday explains : Instagram has a new logo, and it's…

How Companies Fail in Commonsense Marketing

These words belong to the King of Manhattan, David Ogilvy. Perhaps what…

Mountain Dew Racist TV Commercial 2013 Pulled

Soft drink giant PepsiCo says it is pulling a highly controversial commercial…

Taxonomy of Advertising Agency Names

ritish creative team Rob and Joe have produced an infographic outlining the…

In 2013, Gamify to Win, Not to Fail

In 2012, Garter, the tech research giant, predicted that more than 70%…

Analyzing The Analyzers

While every Digital Marketing solution provider is proud of what they do…

Oreo Vs. KitKat: How to play the digital marketing game with your competitor?

Every Marketer dream while allocating budgets to Social Media  or Digital Marketing…

Khaled Abdel Kader – General Manager, Microsoft Egypt [Interview]

A true inspiring Egyptian story. It all started with a young Egyptian international…