Tag: brand reputation

Theqa: Madinet Masr’s Innovative Solution to Win Customer Trust

The real estate sector in Egypt is always changing and yet very…

Living Dreams: Inside Inertia’s Authentic Ramadan 2024 Campaign

How your brand speaks and delivers its messages to the audience is…

Goals and Glory: How AFCON 2024 Ads Are Reviving Egyptian Pride and Passion

Football has always been the sport that unites Egyptians and can change…

Protecting brand reputation in the MENA, are you doing it right?

As marketers, we always strive to communicate with consumers in different ways,…

Facebook acquire Oculus VR Gaming Startup For $2 Billion

Statement by Mark Zuckerberg, Facebook announced its surprise purchase via a blog post.…

Keep Calm and Tweet back

All kind of customers can join the conversation on Twitter by @replying to others…

Abla Fahita under attack

In Social Media there's no perfect formula for digital engagement and the open…

When a corporate PR director creates a Twitter crisis!

After her offensive tweet about AIDS and race went viral while she…

Rebuilding Egypt’s Public Diplomacy Conference 2013

In less than 3 years, Egypt has undergone more changes than it…

Yahoo! Rebranding: 30 New Logos in 30 Days

n advance of its planned September 4 rebrand, Yahoo! will release 30…

Branding Framework to Build a Sustainable Brand

 brand is not a product. A brand is a mentality, a character,…