Brand Naming
- CAMPAIGNS
YouTube’s Top 5 Most-Watched Ads in MENA – April 2014
ith the World Cup approaching in June, it is no surprise that this month’s YouTube Leaderboard focuses on football. Two…
Read More » - Digital marketing
Facebook acquire Oculus VR Gaming Startup For $2 Billion
Statement by Mark Zuckerberg, Facebook announced its surprise purchase via a blog post. CEO Mark Zuckerberg has also revealed Facebook’s reasons for…
Read More » - Brand Management
Abla Fahita under attack
In Social Media there’s no perfect formula for digital engagement and the open platforms have initiated a change and made the customers…
Read More » - Personal Branding
When a corporate PR director creates a Twitter crisis!
After her offensive tweet about AIDS and race went viral while she was on a flight, people have been waiting…
Read More » - CAMPAIGNS
Rejected marriage proposal or, Cadbury viral campaign?
It took few hrs for wedding proposal fail to be on fire on Social Media includes Facebook and YouTube, because the…
Read More » - Brand Management
Cappy Brand Name Benefit From Muslim Brotherhood's Spiritual Leader Arrest
Its not the first time when Mohamed Badie (The Supreme Guide of the Muslim Brotherhood)- help a brand name viral…
Read More » - Digital marketing
Israel relaunch 1967 War on Twitter [Analysis]
@IDF1967 is an official Israel Defense Forces account that is aimed at retweeting the events of the Six Day War…
Read More » - Branding
Male versus Female Brain, The Anatomical Differences !
nderstanding Gender Differences Enriches your Marketing Plan, When planning to market a particular product or service, go deeper. Go into the…
Read More » - Brand Management
Emotional Marketing
Emotional Marketing, does this lexicon ring a bell to you? Is your drive to choose a product sometimes merely emotional?…
Read More » - Brand Management
Taxonomy of Advertising Agency Names
ritish creative team Rob and Joe have produced an infographic outlining the inspirations behind names of advertising agencies around the…
Read More » - Branding
In 2013, Gamify to Win, Not to Fail
In 2012, Garter, the tech research giant, predicted that more than 70% of Global 2000 organizations will have at least…
Read More » - Brand Management
Oreo Vs. KitKat: How to play the digital marketing game with your competitor?
Every Marketer dream while allocating budgets to Social Media or Digital Marketing activities is to create his brand’s fan base…
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