Brand Naming
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CAMPAIGNS
YouTube’s Top 5 Most-Watched Ads in MENA – April 2014
[dropcap style=”2″ color=”#f50a0a” text=”W”]ith the World Cup approaching in June, it is no surprise that this month’s YouTube Leaderboard focuses…
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Digital marketing
Facebook acquire Oculus VR Gaming Startup For $2 Billion
[dropcap style=”2″ color=”#f50a0a” text=”IN”]Statement by Mark Zuckerberg, Facebook announced its surprise purchase via a blog post. CEO Mark Zuckerberg has also revealed…
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Brand Management
Abla Fahita under attack
In Social Media there’s no perfect formula for digital engagement and the open platforms have initiated a change and made the customers…
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Personal Branding
When a corporate PR director creates a Twitter crisis!
After her offensive tweet about AIDS and race went viral while she was on a flight, people have been waiting…
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CAMPAIGNS
Rejected marriage proposal or, Cadbury viral campaign?
It took few hrs for wedding proposal fail to be on fire on Social Media includes Facebook and YouTube, because the…
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Brand Management
Cappy Brand Name Benefit From Muslim Brotherhood's Spiritual Leader Arrest
Its not the first time when Mohamed Badie (The Supreme Guide of the Muslim Brotherhood)- help a brand name viral…
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Digital marketing
Israel relaunch 1967 War on Twitter [Analysis]
@IDF1967 is an official Israel Defense Forces account that is aimed at retweeting the events of the Six Day War…
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Branding
Male versus Female Brain, The Anatomical Differences !
[dropcap style=”2″ color=”#f50a0a” text=”U”]nderstanding Gender Differences Enriches your Marketing Plan, When planning to market a particular product or service, go deeper.…
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Brand Management
Emotional Marketing
Emotional Marketing, does this lexicon ring a bell to you? Is your drive to choose a product sometimes merely emotional?…
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Brand Management
Taxonomy of Advertising Agency Names
[dropcap style=”2″ color=”#f50a0a” text=”B”]ritish creative team Rob and Joe have produced an infographic outlining the inspirations behind names of advertising…
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Branding
In 2013, Gamify to Win, Not to Fail
In 2012, Garter, the tech research giant, predicted that more than 70% of Global 2000 organizations will have at least…
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Brand Management
How to play online game with your competitor ? [Oreo Vs. KitKat]
Every Marketer dream while allocating budgets to Social Media or Digital Marketing activities is to create his brand’s fan base…
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