Booming from Boycott: The Rise of Local Brands in Egypt’s Soft Drinks Market
Competition between brands never ends and that is why new brands join…
11 Celebrity Entrepreneur Who Launched Their Own Brands
Entrepreneurship is not just for employees who seek independence and have dreams…
What Is Brand Voice and How To Create Meaningful Voice For Your Brand
Creating a unique slogan or brand phrase is only the first part…
Rolls Royce Reveals New Modernized Logo and Brand Identity
A very famous and luxurious brand joins the rebranding world and gets…
EBE Reshapes Its Identity to Help take The Banking Sector to a Whole New Level
We have been seeing many adverts these days since Ramadan started, as…
The Sterilized Brand of The Decade Award Goes to: Fine Tissues
Fine Hygienic Holding is considered to be one of the biggest and…
What your logo color/s tells about your brand?
The implications of color’s effect on people’s emotions are far reaching, and…
Clorets challenge for 40min. long lasting taste
After the famous characters [Erfa W Na3na3/ Cinnamon & Mint], Clorets Egypt challenged…
Israeli Foreign minister gives IKEA free advert after Sweden officially recognizes Palestinian state
As Israeli Foreign minister speaks out against Sweden's decision to recognize Palestinian…
Who is behind Hair Code campaign for 1 Million EGP
You may have noticed this secretive massive campaign allover Cairo billboards asking…
Flow79 share an epic documentary exploring Cairo, Egypt
visit of British Parkour Team Flow79 for such beautiful landscape shots.Flow is…
Who is Behind Ahmed EL Sakka TVC for Artify
Based on highlighting unique features for Artify air conditioners by Unionaire Group, FP7/CAI hired the Egyptian Action…