Tag: Brand Communications and Collateral

What your logo color/s tells about your brand?

The implications of color’s effect on people’s emotions are far reaching, and…

Clorets challenge for 40min. long lasting taste

After the famous characters [Erfa W Na3na3/ Cinnamon & Mint], Clorets Egypt challenged…

Israeli Foreign minister gives IKEA free advert after Sweden officially recognizes Palestinian state

As Israeli Foreign minister speaks out against Sweden's decision to recognize Palestinian…

Youm7 celebrate 5M fans with the most astonishing cover photo ever !

While Social Media is considered a new science and it always open…

Keep Calm and Tweet back

All kind of customers can join the conversation on Twitter by @replying to others…

Abla Fahita under attack

In Social Media there's no perfect formula for digital engagement and the open…

When a corporate PR director creates a Twitter crisis!

After her offensive tweet about AIDS and race went viral while she…

Leading Fast Roads: Marketing Strategy Execution

Why does the dream of the fast racing car crashes when the…

What Advertising is NOT !

gyptian Creative Directors, they wake up in the morning to start their daily…

Vodafone Egypt might be using Social Media heavily for Consumer Insights

A new advertisement by Vodafone Egypt titles launched on 9th of October…

Would you give your Facebook password to attend Amr Diab party at Emirates Heights?

On Social Media is area for implementing creative ideas and the more you…

How 6 Oct. War Hurt The Israeli Army Marketing Strategy

The 10th of Ramadan war aka Yom Kippur war, Going to war in October…