Why Rap and Mahraganat Are Dominating The Advertising Scene in Egypt
The advertisement world is so huge and full of details that if…
5 Attention Grabbers To Fuel Your Digital Marketing Engagement
Have you ever wondered why a certain advert grabbed your attention and…
Nationalism Concept in Egyptian Advertising
When a country goes through any kind of crisis the first thing…
Mr & Mrs Wagdy promoting wellness by encouraging physical activity and healthy diets
There are too many wrong habits that people have been following for…
Cash or Meeza? Ahmed Mekky reflects the right brand ambassador choice
Great and successful campaigns are the ones that get stuck in people’s…
NU Digital Awards: Summon a Pharaonic God to Represent Egypt’s Digital Creativity
It is time for Egypt to take control of its own digital…
Salmonella, Cinderella, and Shigella: Video trends for 2020 is “Viral-Ellas”?
Right at the beginning of this year, Tameem Youness released a new…
YouTube report: How to master Ramadan content?
Ramadan is slowly approaching. The time for lanterns, binge eating and entertainment…
JWT wins 68M USD contract to promote Egypt in 27 tourism markets
Global marketing and advertising agency J. Walter Thompson has been selected to…
Young Egyptians “BREAKING THE INTERNET”
Cairo, Egypt– January 14, 2015 – Nielsen, a leading global provider of…
What your logo color/s tells about your brand?
The implications of color’s effect on people’s emotions are far reaching, and…
Clorets challenge for 40min. long lasting taste
After the famous characters [Erfa W Na3na3/ Cinnamon & Mint], Clorets Egypt challenged…