Ads
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Engagement Strategy
Tecno Mobile boosts engagement rate by 6900% in one month
The ads were everywhere: Short videos about Egyptians with lower income using a smartphone like it was a necessity not…
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CAMPAIGNS
Who is behind iCook Pro Advert
The famous 2 chiefs , Hassan and El Sherbiny come together again for iCook wirh a new member to capitalize…
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CAMPAIGNS
Who is behind Hair Code campaign for 1 Million EGP
You may have noticed this secretive massive campaign allover Cairo billboards asking you what you will do with One Million…
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Creative
Flow79 share an epic documentary exploring Cairo, Egypt
[dropcap style=”2″ color=”#f50a0a” text=”The”]visit of British Parkour Team Flow79 for such beautiful landscape shots.Flow is the #1 destination for urban…
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CAMPAIGNS
Who is Behind Ahmed EL Sakka TVC for Artify
Based on highlighting unique features for Artify air conditioners by Unionaire Group, FP7/CAI hired the Egyptian Action actor Ahmed El-Sakka to perform its new campaign. Two…
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CAMPAIGNS
Juhayna Cheering Egyptian Mothers in Emotional TV Commercial
By making you feel better about yourself, the brand transcends mere product status and becomes a friend. This is what…
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CAMPAIGNS
Who is Behind Panda Cheese ad 2014 #daysa
The Never Say No to Panda” ad campaign was created by Advantage Marketing for the Arab Dairy Company and aired on…
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CAMPAIGNS
100-year-old people give you the best advice you will ever get!
[dropcap style=”2″ color=”#f50a0a” text=”IT”]may just be a Dodge ad celebrating 100 years of the company but, when 106-year-old Ethel Preston…
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CAMPAIGNS
Creative Video Gives Lead Singer a Photoshop Makeover as She Sings
There are many videos and articles out there condemning the use of Photoshop to alter a model’s body in unnatural…
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Creative
Hit Entertainment "Create a Story not AD"
We all going to bathroom, or smoke a cigarette, when the ad break come during watching an excited episode in…
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CAMPAIGNS
This is how advertisements changes beauty standards for women
[dropcap style=”2″ color=”#f50a0a” text=”5″]Minutes video show what the media actually does to women. The video highlight the fact that almost…
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Digital marketing
Top 10 Countries: Highest Digital Ads Spenders
[dropcap style=”2″ color=”#f50a0a” text=”A”] recent chart created by Online-statistics portal Statista below, which shows the estimated digital-advertising costs per Internet user in the 10…
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