Events and Awards

Meet The Guys That Will Help You Solve Your Marketing Problems In 48 Hours at Marketing Kingdom Cairo 2016

Marketing Kingdom Cairo 2 includes some really cool presentations by marketers from Google, Facebook, Instagram, Twitter, Careem and Sony Music but two speakers in particular have caused quite a positive stir in the Egyptian marketing community.


Meet Maksimilian Kallhed And Abraham Abbi Asefaw, Founders And Directors at The Pop Up Agency in the UK- the two creative minds that through their interactive workshop at the Marketing Kingdom Cairo 2 will help you solve your marketing problems in only 48 hours.

Maksimilian and Abraham have worked with clients such as Facebook, Coca Cola, KLM, Adidas and T-Mobile. They have developed a creative process that enables you to go from problem to solution in only two days. They want to inspire marketeers to open up their eyes for a different way of working and plant a seed for a new industry movement.

We recently asked them to share with us their 5 most important tips for marketers in today’s chaotic marketing world. Their answers are below:

  1. Multitasking is a myth, Focus is king/queen.
  2. Team is everything and will always be.
  3. Stay agile as long as you can. You don’t have to be big to be extremely successful.
  4. Strive for progress before perfection
  5. Authenticity, walk your talk.

Tickets for the Marketing Kingdom Cairo 2, taking place from 26-27 October at the Fairmont Towers Hotel in Cairo are on sale now and can be purchased on the event’s official website

Think Marketing

Knowledge Hub Specialized in Publishing Insights and Analytics Developed for Digital Marketing, Public Relations and Communications Experts.