Marketing Kingdom Cairo 2 includes some really cool presentations by marketers from Google, Facebook, Instagram, Twitter, Careem and Sony Music but two speakers in particular have caused quite a positive stir in the Egyptian marketing community.
Meet Maksimilian Kallhed And Abraham Abbi Asefaw, Founders And Directors at The Pop Up Agency in the UK- the two creative minds that through their interactive workshop at the Marketing Kingdom Cairo 2 will help you solve your marketing problems in only 48 hours.
Maksimilian and Abraham have worked with clients such as Facebook, Coca Cola, KLM, Adidas and T-Mobile. They have developed a creative process that enables you to go from problem to solution in only two days. They want to inspire marketeers to open up their eyes for a different way of working and plant a seed for a new industry movement.
We recently asked them to share with us their 5 most important tips for marketers in today’s chaotic marketing world. Their answers are below:
- Multitasking is a myth, Focus is king/queen.
- Team is everything and will always be.
- Stay agile as long as you can. You don’t have to be big to be extremely successful.
- Strive for progress before perfection
- Authenticity, walk your talk.
Tickets for the Marketing Kingdom Cairo 2, taking place from 26-27 October at the Fairmont Towers Hotel in Cairo are on sale now and can be purchased on the event’s official website