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Mediam Group by Aleph, a trailblazer in digital advertising solutions and part of Aleph—a global powerhouse driving digital ecosystem growth through cutting-edge technology and expertise—is proud to announce its strategic appointment as Google Ads’ official media sales representative in Egypt. This milestone partnership unlocks unparalleled opportunities for Egyptian businesses to harness the full potential of digital advertising, backed by localized support, training, and multilingual expertise.
Bridging Ambition with Action: Localized Solutions for Explosive Growth
In a market brimming with potential—where over 60% of Egypt’s population is under 30 and digital transformation is a cornerstone of Egypt Vision 2030—Mediam Group by Aleph steps in as the catalyst for success. The collaboration will deliver:
- Tailored Support: Hands-on guidance from certified Google Ads experts fluent in local languages and market nuances.
- Scalable Strategies: Customized advertising solutions to help brands and agencies amplify reach, engagement, and ROI.
- Empowerment Through Education: Workshops, certifications, and resources to equip businesses with future-ready digital skills.
Building on proven success in Iraq and Morocco, this expansion underscores Aleph’s commitment to fueling digital growth across MENA. While Google retains direct management of select clients, Mediam Group by Aleph will empower a broader spectrum of businesses—from startups to enterprises—to thrive in Egypt’s fast-evolving digital economy.
Executive Vision: Accelerating Egypt’s Digital Future
Hisham El Nazer, Google’s Country Director in Egypt:
“Egypt’s entrepreneurial spirit is unmatched. By partnering with Mediam Group by Aleph, we’re doubling down on our mission to equip businesses with the tools, knowledge, and support they need to connect with audiences at scale. Together, we’re turning Vision 2030 into actionable growth.”
Nermin Girgis, Google Global Partner Director at Mediam Group by Aleph:
“This launch isn’t just about ads—it’s about unlocking Egypt’s digital potential. Our team of certified experts is ready to deliver hyper-localized strategies that transform how brands engage, convert, and grow. This is the beginning of a new era for Egyptian businesses.”
Mohamed Megahed, Managing Director MENAT at Aleph:
“Aleph’s 20-year legacy is rooted in bridging global innovation with local impact. Egypt’s youthful energy and digital ambitions make it the perfect stage for this next chapter. With Google’s trust and our expertise, we’re poised to rewrite the rules of digital success.”
Why Google Ads?
Google Ads empowers businesses to reach billions of global consumers precisely when they’re searching for solutions. From search to display, YouTube to Shopping ads, brands can engage audiences across Google’s ecosystem—and now, with Mediam Group by Aleph, Egyptian businesses gain a competitive edge through localized mastery.
About Mediam Group by Aleph
Born from Aleph’s vision to democratize digital growth, Mediam Group specializes in turning Google Ads into a revenue-driving engine for businesses worldwide. With boots-on-the-ground teams in Bangladesh, Cambodia, Iraq, Morocco, Nepal, and now Egypt, Mediam combines global insights with local fluency to unlock economic potential. Explore their capabilities at ap.themediamgroup.com and mena.themediamgroup.com.
