Sponsored Tweets is one of the solutions that can connect advertisers with tweeters. But your company can go viral with access to millions of influential and top followed twitter users without paying to Twitter.
How? You can pay to Twitter users themselves. Get paid to ReTweet is a commonly used tactic to generate positive buzz around your campaign by rewarding your followers by hiring them as brand influencer/publisher.
Latest campaign by @McDonaldsArabia simply give people access to send their friends a free Egg McMuffin once they tweet about it.
Check out McDonald’s Arabia Send your friend a free Egg McMuffin Campaign [#SpreadTheCheer]:
The campaign published on Feb 28 but you still have 2 days left if you would like to send your friend a free Egg McMuffin. Please note that McDonald’s Arabia Twitter handler is official Twitter for McDonald’s in the GCC only [Saudi Arabia, Kuwait, the United Arab Emirates, Qatar, Bahrain, and Oman].