Facebook “Dislike” button: It's Not What You Think!

During a live Q&A session at Facebook headquarters, Mark Zuckerberg revealed the company is working on a “dislike” button in response to a question from Cairo, Egypt: We need to have more options than just a “Like” button. Why don’t we have other options like “I’m Sorry”, “Interesting”, or “Dislike”?

Zuckerberg acknowledged people have been asking for a dislike button for several years. This is the first time the company has admitted the button is in development.

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But it’s not a “Dislike” button

“we didn’t want to just build a Dislike button because we don’t want to turn Facebook into a forum where people are voting up or down on people’s posts. That doesn’t seem like the kind of community we want to create.”

Facebook’s building a feedback solution

Because its un-logic to click on “like” button to send condolences. It seems that Facebook now is building something new to reflect condolences that can reflects and express the sadness of a story, and send a feeling that sharing the moment when the “like” button is not suitable.

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“People aren’t looking for an ability to downvote other people’s posts. What they really want is to be able to express empathy. Not every moment is a good moment, right? And if you are sharing something that is sad, whether it’s something in current events like the refugee crisis that touches you or if a family member passed away, then it might not feel comfortable to Like that post.” Said Zuckerberg

Zuckerberg was also clear that the button won’t be designed to express negative thoughts, but rather “expressing empathy.” The “dislike” button will not be for upvoting or downvoting comments and posts.

“What they really want is the ability to express empathy. Not every moment is a good moment,” Zuckerberg said.