An EgyptAir flight from Paris to Cairo, with 66 people on board, has crashed in the southern Mediterranean. More than million messages sent via Social Media for EgyptAir to express deep condolences to the victims of the disaster and sincere sympathy to their families.
EgyptAir turned its logos black and white on social media in mourning after EgyptAir flight MS804 crash. Prayers and sympathy thoughts published on Social Media from Egyptians who felt sad for such a great loss. But Egyptians are not alone facing such tragedy!
Also Read: EgyptAir MS804 viewpoint: Vinciane Jacquet Exposing Real Face of Biased Media
It is almost always appropriate to bring flowers with a condolence card. But when you want to send condolence on nationwide level, Social Media is the right place to out-reach everyone. Egyptians and Arab people ignited an online initiative to support Egypt’s national airline. Sending tweets wrapped by message of trust in both Araic in English via many hashtags: #I_Will_Fly_EgyptAir, #سأسافر_مع_مصر_للطيران, #ادعم_مصر_للطيران
https://twitter.com/sommervillebbc/status/733914069149831168
https://twitter.com/shabanovec/status/733408569819856896
أعرب عن تضامني مع الإخوة المصريين #سأسافر_مع_مصر_للطيران وهذا يدل على حبهم الجم لمكتسباتهم الوطنية#تحيا_مصر
— د. محمد بن حميّد الثقفي (@mhalthagafy) May 21, 2016
#ساسافر_مع_مصر_للطيران
I love you Egypt no matter what happened
— أحمد النحاس (@ahmed_elnahhas) May 21, 2016
https://twitter.com/Amaal101/status/733996019550179329
Will continue use #EgyptAir #ساسافر_مع_مصر_للطيران
— Rania Ahmed (@RaniaAhmedSh) May 20, 2016
فديت مصر وناسها pic.twitter.com/e3P1iVSj3G
— سعود تميم | saud tamim (@saudTalreyami) May 20, 2016
Celebrities join digital campaign to support EgyptAir
The list includes but not limited to: The Voice jury Sherine Abd El Wahab, Famous actor and singer Samo Zain, The Syrian famous singer Asala Nasri, Lebanese singer and actor Walid Tawfik, Libyan-Egyptian singer and musician Hamid El Shaeri, Ahmed Medhat Haggag (nicknamed Haggagovic) Egyptian globe trotter, adventurer, TV presenter. Egyptian singer and actor Khaled Selim, Egyptian singer Hakim, Egyptian singer and composer Amr Mostafa and Hany Abou Rida, FIFA and CAF executive committee member EFA vice-president.
تعددت معظم شركات الطيران التي أسافر عليها، إلا أن #مصر_للطيران هي اختياري الأول للسفر@EGYPTAIR #ادعم_مصر_للطيران pic.twitter.com/vz6HX7ia5D
— Hany Abou Rida (@AbouRidaHany) May 21, 2016
Not just Arabian but also Yanni, the Greek composer, pianist, and music producer shared his love and support to Egyptian people in a Facebook post published on his official page:
Conclusion:
Social Media can help in supporting brand reputation, also cab invoke blessings of strength and peace.