Brand Activation

Dubai Parks and Resorts: AED 13.2 billion mega-theme park officially opens

The official opening of Dubai Parks and Resorts the Middle East’s largest theme park destination was marked (18thDecember) with a grand inauguration ceremony in the presence of VIP dignitaries.

Dubai Parks and Resorts is a mega new destination comprising three separate theme parks, a water park, a uniquely themed dining and retail district and a Polynesian themed family hotel covering 30.6 million square feet.

The destination includes LEGOLAND® Dubai, the region’s first LEGOLAND®; a Hollywood-inspired park called MOTIONGATE™ Dubai; and Bollywood Parks is the world’s first Bollywood theme park based on some of its biggest blockbusters.

The entire destination is connected by Riverland™ Dubai – a uniquely themed retail and dining district, and guests will be able to stay at the Lapita™ Hotel, a Polynesian themed family hotel part of the Marriott Autograph Collection.

The resort will also host the LEGOLAND® Water Park, the region’s first water park catering to families with children aged 2-12, which will open in the near future.

The event showcased its theme parks in a special show involving the dancers and actors from Dubai Parks and Resorts’ live entertainment team, who perform in shows such as the Bollywood musical, Jaan-e-Jigar and Step Up All In, inspired by the Step Up film franchise.

– This is a large-scale, AED 13.2 billion development
– It is spread across 30.6 million square feet of land
• 6.7 million ticketed visits expected in 2017, the first full year of operation

Expected to open in late 2019, Six Flags Dubai will be destinations fourth theme park and the regions first Six Flags theme park.

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