Lina Abou El Azm

Lina is a Consumer Good Professional with 7 years of experience in the different fields of Marketing and Sales. Between Dubai and Cairo she had spent all her career life. Reading people minds and analyzing trends for a living.With great passion and love brands, people and how each of them shape/affect one another.

Opinions

Lina Abou El AzmMarch 25, 2017

Pepsi and Vodafone: When chemistry between two big brands exists!

There is something very conforming about seeing a promotional campaign bringing Pepsi and Vodafone together. You wouldn’t find weird, you…
Read More »
Egypt

Lina Abou El AzmJuly 14, 2015

What’s the problem with today’s advertisers?

Watching ads with a very critical eye had always been one of my favorite things to do during Ramadan. Professionally…
Read More »

Lina Abou El Azm

Lina Abou El Azm

What’s the problem with today’s advertisers?

Dear Client: An Open Letter to Clients from Designers, Content Creators and Account Managers

Why You’re Feeling Lazy on a Normal Working Day and What to Do About It

What Is Brand Voice and How To Create Meaningful Voice For Your Brand

Original logos of the most successful tech startups

8 Tips to Help You Cope With Working at The Office During The Second Wave of COVID 19

El-Da7ee7 involved in the battle of plagiarism debate

Bound By Hearts: An Inspiring Short Film to Show Egypt’s Solidarity with Italy

Persil Collaborates with Egyptian Cure Bank Supporting The White Army

Apple and Google team up to build Coronavirus tracking into iOS and Android

MIT researchers use AI algorithm to turn the Coronavirus into music

Have you ever read about Apple’s core values?

Planning for new objectives? Here is how to create SMART goals

Apple Logo Evolution Story

YouTube rewards “AlPlateau” with Bronze Play Button

Vodafone Plus: Creating An Advert Out of Trending Memes