Gehad Hussein
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Engagement Strategy
Tecno Mobile boosts engagement rate by 6900% in one month
The ads were everywhere: Short videos about Egyptians with lower income using a smartphone like it was a necessity not…
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Reports
What cars are Egyptians buying?
4% of Egypt’s GDP is lost due to traffic congestion, according to statistics from the World Bank. Even though the…
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Digital marketing
Egypt has quarter of Arab world's Facebook users
[dropcap style=”2″ color=”#f50a0a” text=”W”]ith over 13 million Facebook users, Egypt has the largest number of Facebook users in the Arab…
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CAMPAIGNS
October Bridge’s Empty Billboards
Cairo’s infamous 6th of October Bridge is mainly known for its vast variety of advertisements. Hundreds of billboards decorate a…
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