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Apple airs new advert for 2014 holidays

Apple airs new advert for 2014 holidays

Think Marketing
By Think Marketing Published December 15, 2014 Campaigns
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Apple airs new advert for 2014 holidays
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Continuing its ‘From one gift come many’ campaign, Apple has published a new commercial entitled “The Song”. The ad depicts a young woman listening to a song on a record player, from her youth. The girl then learns the tune using their guitar, recording the tune on a Mac.

“The Song” centers around a girl who stumbles upon an old record, apparently a gift from her grandmother to her grandfather from 1952. The record includes a message about not being able to be together for the holidays and then a rendition of “Love Is Here to Stay” sung by the grandmother.

Pretty sweet. Check it out:

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