• Google Launches ‘My Ramadan Companion’ to provide assistance around the clock during the month of Ramadan

      Google announced today the launch of ‘My Ramadan Companion’ (google.com/ramadan), a digital hub that integrates Google’s best technology like YouTube, Play, Maps and Search. The hub will offer customized local information throughout the month of Ramadan with features that include sunset time in a given country, popular shows...
  • Nafham Launches Ramadan Campaign

    Nafham Launches Ramadan Campaign

    Nafham is a free K-12 online education platform, we provide 5-15 min. video lessons covering Egyptian, Saudi, Algerian and Syrian curricula, Nafham is free and dedicated to all students from primary to secondary stage. This Ramadan, Nafham will launch Arabic Calligraphy courses to be teached by Haitham EL Masry with various...
  • WPP Consortium wins New Suez Canal’s inauguration ceremony Campaign on August 6

    WPP Consortium wins New Suez Canal’s inauguration ceremony Campaign on August 6

    The UK’s WPP Company for advertising and public relations will organize the New Suez Canal inauguration ceremony scheduled for 6 August, Chairman of the Suez Canal Authority Mohab Mamish announced in a press conference Saturday. A joined alliance of seven multinational companies headed by WPP and includes Ogilvy and...
  • Twitter CEO Dick Costolo to step down, and co-founder Jack Dorsey is coming back !

    Dick Costolo is stepping down as Twitter Inc.’s chief executive after five years, as Wall Street began losing faith in him and the social-media company’s future growth. In a press release, Twitter said it would form a search committee led by board member Peter Currie, plus Peter Fenton and...
  • Jumia announces Mobile Week Megathon with Huawei, Archos, Infinix, xTouch, Wiko, Lenovo & Samsung

    Jumia announces Mobile Week Megathon with Huawei, Archos, Infinix, xTouch, Wiko, Lenovo & Samsung

    Jumia Egypt is collaborating with major mobile handset brands for the biggest online sale event in the country from May 31st to June 6th. Jumia Mobile Week will offer unprecedented discounts on Thousands of mobile phones every day during that period, giving Egyptian consumers unique opportunities to access the...
  • Egypt’s Consumer Confidence Remains Stable

    Egypt’s Consumer Confidence Remains Stable

    Nielsen, a leading global provider of information and insights, recently released the global report on Consumer Confidence Index for the first quarter of 2015. Egypt’s Consumer Confidence stayed consistent at the score of 90. This comes after a nine point increase in the last half of the year 2014....
  • Creative Industry 2015

    Creative Industry is the first and only hub for the creative ecosystem devoted to Egypt’s creatives and their work in the fields of design, advertising, marketing, branding, fashion, and film. Our launch event in June 2014 featured top marketing and branding executives from companies that include Vodafone, Google, Dubizzle,...
  • LinkedIn to Acquire Lynda.com for $1.5 Billion

    LinkedIn to Acquire Lynda.com for $1.5 Billion

    LinkedIn Corp. agreed to acquire online career-skills educator lynda.com in a cash-and-stock deal valued at about $1.5 billion, representing the professional social network’s largest deal ever. The transaction is valued at approximately $1.5 billion, subject to adjustment, in a combination of approximately 52 percent cash and approximately 48 percent...
  • Facebook updates its community standards to clarify what it will remove

    Facebook updates its community standards to clarify what it will remove

    The social network updated its content guidelines to more clearly explain what is and isn’t acceptable on its service, as it balances free speech with removal of offensive content. Facebook clarified its real name policy, offering something of a response to complaints that the social network discriminated against users...
  • the capital cairo

    Rolling Up the Curtain on The New #Cairo Capital

    In the first day of the long-awaited Egypt’s Economic Development Conference witnessed rolling up the curtain on the new #Cairo Capital. The master plan as published on the website is to create a global city with smart infrastructure for Egypt’s future, which will provide a multitude of economic opportunities and...
  • Egypt creating new administrative capital city

    Egypt creating new administrative capital city

    Cairo is the largest city of the Middle East and in Africa with almost 20 million people its recognized as one of the most overpopulated cities in the world. While many are convinced that Cairo’s beauty has waned as a result of overpopulation, Egypt’s new capital city is expected to be constructed...
  • Why Social Media Managers should be happy for losing fans

    Why Social Media Managers should be happy for losing Facebook fans !

    Facebook announced that they will begin removing deactivated or inactive accounts from pages on 12 March. So you might see a small dip in the number of fans you have. This will only affect people with Facebook pages, not profile accounts. But I believe Social Media Managers should be...
  • Samsung Egypt, Tayarah and Starcom Mediavest Group joining forces once again in “Not the Norm”

    Samsung Egypt, Tayarah and Starcom Mediavest Group joining forces once again in “Not the Norm”

    The harmony is magical, the outcome is extraordinary and the success is conspicuous every time Samsung Egypt, Tayarah (the formerly known as Disalata) and Starcom Mediavest Group Egypt collaborate. Wael Eino, who is in charge of Samsung Egypt’s account at Starcom Mediavest Group Egypt, was smart enough to take...
  • ten.tv secret revealed

    Exclusive: ten.tv secret revealed

    A teaser campaign announcing revealing ten.tv from AL Tahrir tv channel. The advertising campaign which typically consists of a series of cryptic and challenging outdoors and teasers on Social Media advertisements that anticipate a larger, full-blown campaign for a newly born project launch as important event. Also Read: Rafi Barakat Campaign Secret Revealed The...
  • Ted in Cairo for street photography project

    Ted in Cairo for street photography project

    After Spider-Man, Antikka Photography bring Ted in Cairo for street photography project. Photographer Hossam Atef or, as his friends call him ”Antikka” hit on a project to show how going around Cairo and experimenting simple stuff everyday life activities can bring happiness. On Valentine’s day dated 14 Feb, Hossam chosen the theme make...